EATING NATURALLY EDITORIAL OVERVIEW DEMOGRAPHICS SPECIFICATIONS RATES CONTACT

Size: px

Start display at page:

Download "EATING NATURALLY EDITORIAL OVERVIEW DEMOGRAPHICS SPECIFICATIONS RATES CONTACT"

Shonda Miller
5 years ago
Views:

1 EATING NATURALLY EDITORIAL OVERVIEW DEMOGRAPHICS SPECIFICATIONS RATES CONTACT

Editorial Overview In every issue our readers find information to eat smarter, resulting in a healthier lifestyle. Editors Eat: Features selections from healthier brands.

2 Editorial Overview In every issue our readers find information to eat smarter, resulting in a healthier lifestyle. Editors Eat: Features selections from healthier brands. Our editors scour product food labels to look for any ingredients sneaking past the natural description label. GMO Watch: Eating Naturally follows this important topic through the legislative process and stays up-to-date on the marketing tactics and press releases of major food corporations. We hold brand s feet to the fire on this important topic. Healthy Helper: A convenient section where we share recipes from trusted brands to make meals with a unique twist. This is a popular section where readers can share the success they have had using trusted brands found in Eating Naturally. Healing Herbs: We share how fresh herbs can be added to dishes to improve taste and provide an extra health boost. Recipes: What would a food magazine be without recipes? Eating Naturally is a source for healthier twists on traditional meals and options for new foods to introduce into your diet. Each issue will feature dozens of recipes and can be combined with our website to generate ideas for a shopping list Editorial Calendar JANUARY/FEBRUARY FEATURE: Crock Pot Meals HEALTHY HELPER: Microwave Foods TOPIC: Bowl Parties PRODUCT SHOWCASE: Breakfast Cereal MARCH/APRIL FEATURE: One Dish Meals in a Bowl HEALTHY HELPER: Eggs TOPIC: Quick Pasta Ideas PRODUCT SHOWCASE: Soups and Broth MAY/JUNE FEATURE: Favorite Ballpark Foods HEALTHY HELPER: CSA Food Delivery TOPIC: Picnic Basket PRODUCT SHOWCASE: Snack Bars JULY/AUGUST FEATURE: State Fair Favorites HEALTHY HELPER: Summer Sides TOPIC: Barbeque Favorites PRODUCT SHOWCASE: Popcorn SEPTEMBER/OCTOBER FEATURE: Dinner Prep- 30 Minutes or Less HEALTHY HELPER: Lunchbox Treats TOPIC: No So Nutty Butters PRODUCT SHOWCASE: Chips NOVEMBER/DECEMBER FEATURE: Holiday Foods HEALTHY HELPER: Cookies TOPIC: Dips and Appetizers PRODUCT SHOWCASE: Alternative Cooking Oils

3 Circulation Our Mission: It is estimated that 15 million Americans suffer from food allergies, including one in 13 children. Research indicates that excessive sugar and processed chemicals in foods are making us sick. Autoimmune conditions, autism, obesity, and diabetes are just a few of the many health conditions that are related to what we eat. We believe by improving our diet, we can reverse many chronic health conditions associated with poor nutrition. We all have busy lives and are lead to believe that the food brands we grew up with are good for us. But at Eating Naturally, we know better. Our goal is to make your shopping experience easier by assisting you in eating a whole foods diet, understanding food labels, and making healthier choices about familiar brand products. As integrative health leader Andy Weil says, A healthy diet is the cornerstone of a healthy lifestyle. Eating Naturally can be found in mainstream supermarkets, independent grocers, natural health retailers, and many bookstores. We realize that raising a family takes time, and spending all day Saturday tracking down the healthiest brands for your family is not an option. Available where you already shop, Eating Naturally is a convenient tool to help families like yours live a healthy lifestyle. Demographic Snapshot OUR TARGET READERS 4 average family size 36 median age 47% of the families earn over $100,000 per year 88% are in families where both adults work full time 86% attended college 74% are married 86% are female SMART SHOPPERS 84% shop primarily at mainstream supermarkets for groceries $212 average spent per week on groceries 76% belong to one or more grocery affinity clubs 91% believe that organic brands are healthier options 56% try to eat fish at least once per week 87% use coupons on a regular basis SEEK OUT PRODUCTS 86% healthier cereal options 72% allergen-free options 88% healthier ready-to-serve meals/side dishes 94% try healthier brands 92% regularly purchase organic foods 81% buy cage-free or free-range meats PERSONAL HABITS 84% are comfortable reading food labels 97% support the labeling of GMOs 99% recycle 94% use a tablet 99% use a smartphone 47% drive a hybrid automobile 71% exercise at least three times per week Eating Naturally 2017 distribution: 100,000

Eating Naturally Advertising Dates ISSUE SPACE MATERIALS ON SALE CLOSE CLOSE FEBRUARY 11.15.2016 11.22.2016 1.10.2017 APRIL 1.18.2017 1.25.2017 3.14.2017 JUNE 4.5.2017 4.12.2017 5.16.2017 AUGUST 5.17.2017 5.24.

4 Eating Naturally Advertising Dates ISSUE SPACE MATERIALS ON SALE CLOSE CLOSE FEBRUARY APRIL JUNE AUGUST OCTOBER NOV/DEC All dates are subject to change. Display Ad Rates SIZE OPEN RATE FULL $5,400 2/3 $3,995 1/2 $3,160 1/3 $2,295 CV2 $5,745 CV3 $5,485 CV4 $6,325 SPREAD $7,995 Online Ad Rates BANNER LEADER BOARD 336 x 280px 728 x 90px $1200/50,000 $2200/50,000 impressions impressions Special Content E-Newsletter Ad Rates HEADER 600 x 90px $3,115/newsletter FOOTER 400 x 90px $2,850/newsletter Rates are in gross dollars.

Advertising Specifications SIZE TRIM BLEED SPREAD 16 x 10.5" 16.25 x 10.75" FULL 8 x 10.5 8.25 x 10.75" 2/3 V 4.75 x 10.5" 5 x 10.75" 1/2 H 8 x 5.25" 8.25 x 5.4" 1/2 V 3.725 x 10.5" 3.975 x 10.

5 Advertising Specifications SIZE TRIM BLEED SPREAD 16 x 10.5" x 10.75" FULL 8 x x 10.75" 2/3 V 4.75 x 10.5" 5 x 10.75" 1/2 H 8 x 5.25" 8.25 x 5.4" 1/2 V x 10.5" x 10.75" 1/3 V 2.5 x 10.5" 2.75 x 10.75" 1/ x 4.5" -- 1/6 2 x 4.5" -- 1/12 2 x 2.16" -- All text, important imagery, and logos must be at least.375 (3/8 ) away from the trim edge of the page. All full bleed advertisements must include at least.125 bleed outside of the trim. If your artwork does not meet these requirements, we will place a white border around your ad. Print Ad File Formats ADOBE PDF/X-1A All fonts must be embedded, SWOP color output. INDESIGN CS3 INDD All supporting files must be packaged (images/fonts); raster images must be 300 dpi at 100 percent scale. ILLUSTRATOR CS3 EPS OR AI All supporting files must be collected (images/fonts) or embedded (images) and outlined (fonts). PHOTOSHOP CS3 TIFF OR EPS Images must be 300 dpi at 100 percent scale. Print Ad Submissions PLEASE SUBMIT ADS BY MATERIALS CLOSE DEADLINE. Artwork charges may occur if materials are late. PUBLISHER ASSUMES NO LIABILITY FOR COLOR FIDELITY unless a SWOP-certified proof is submitted with materials. production@naturalsolutionsmag.com; include advertiser name and issue in the subject line. FTP Please contact your sales rep for instructions. CD/DVD Production Manager InnoVision Health Media 3140 Neil Armstrong Blvd Suite 307 Eagan, MN 55121

InnoVision Health Media 3140 Neil Armstrong Blvd Suite 307 Eagan, MN 55121 P: 877.904.7951 F: 651.686.0366 PUBLISHER Dick Benson dbenson@naturalsolutionsmag.

6 InnoVision Health Media 3140 Neil Armstrong Blvd Suite 307 Eagan, MN P: F: PUBLISHER Dick Benson SALES David Benson Melissa Austin Susan Lyman innovisionhm.com

Why sage is awesome for you THE EASY SELL

Why sage is awesome for you THE EASY SELL 2019 MEDIA KIT Why sage is awesome for you Tomatoes contain lycopene, a powerful antioxidant that promotes heart health. Start eating them now to ketchup! Want to tap into the growing mass market of newcomers