alive magazine alive.com alive enewsletter alive Academy alive Awards alive Listens alive Executive Summit

Size: px

Start display at page:

Download "alive magazine alive.com alive enewsletter alive Academy alive Awards alive Listens alive Executive Summit"

Chrystal Hutchinson
6 years ago
Views:

1 alive magazine alive.com alive enewsletter alive Academy alive Awards alive Listens alive Executive Summit

Why alive is awesome for you Your products are unique. So are we. alive is a natural health magazine with a modern, plantbased twist. We motivate readers to eat healthier (10-minute dinners, anyone?).

Oh, and did we mention we increase your sales? Consumers need meaningful, research-backed content to help them make purchasing decisions.

2 Why alive is awesome for you Your products are unique. So are we. alive is a natural health magazine with a modern, plantbased twist. We motivate readers to eat healthier (10-minute dinners, anyone?). We inspire them to train smarter (because everyone needs a little fitness inspo now and then). And we teach them how to live better (hello, supplement game plan). Oh, and did we mention we increase your sales? Consumers need meaningful, research-backed content to help them make purchasing decisions. alive articles drive them to buy natural, eco-friendly and organic products. 78% of our readers make purchases based on what they read in alive. Our readers buy 2.3x more than non-alive readers. WHO WE ARE Brendan Brazier, Editor-in-Chief Formulator and co-founder of Vega and best-selling author of the Thrive book series. Ryan Benn, President & Publisher Transformed alive, a trusted Canadian brand, into a global powerhouse with 24 million readers around the world. 2

alive readers are pretty great too We engage your current and future customers: the people who ate kale before it was

AMONG NORTH AMERICAN SHOPPERS, 68% now take and trust supplements 80% are willing to pay more for healthier foods 64%

like obesity and diabetes CREDIBLE CONTENT = CONSUMER TRUST Research shows alive readers have a high level of

alive READERS are mostly women from 25 to 39 years old have discretionary incomes of $1,000/month have a

3 alive readers are pretty great too We engage your current and future customers: the people who ate kale before it was cool and the growing category of shoppers who are just discovering how to pronounce quinoa. AMONG NORTH AMERICAN SHOPPERS, 68% now take and trust supplements 80% are willing to pay more for healthier foods 64% shop at health-conscious specialty retailers 80% are actively seeking nutrition-based ways to tackle health issues like obesity and diabetes CREDIBLE CONTENT = CONSUMER TRUST Research shows alive readers have a high level of engagement in alive s content, which has a strong impact on the brands they purchase. alive READERS are mostly women from 25 to 39 years old have discretionary incomes of $1,000/month have a post-secondary education live primarily in urban areas are the principal shoppers for their home lead highly active lifestyles are more likely to use herbal remedies buy organic products and produce 3

4 How alive's reach works for you Readers can find us in natural health retailers across the United States, including Better Health, Feel Rite, Fresh Thyme, Lassens, Pharmaca and Whole Foods Market (just to name a few). Total distribution points: 750 stores and growing rapidly Total distribution: 300,000 copies DON T JUST TAKE OUR WORD FOR IT The response has been phenomenal. The store is out of magazines and is looking for more So with that being said, can we get another 500 magazines sent to the store directly? I think we will need two more racks! -Grassroots Natural Market, NJ Our Whole Foods team leader wants to come work for alive she loves the magazine and set up an entire endcap featuring alive! -Whole Foods Market, GA We have gone through 800 magazines in only two weeks! -Good Harvest Market, WI We have the magazines in two locations in our stores at the front register and at the café. We are giving them out and people are absolutely loving them. -Lassens Natural Foods & Vitamins, CA 4

What alive will cover Stomach Acid Protection Hour after hour support 2/2/17 3:31 PM SPRING Is iron missing in your diet?

In addition to iron, Floradix s gentle formula contains vitamins B1, B2, B6, B12, as well as vitamin C.

RECIPES Feel the difference Floradix makes: Nonconstipating Dairy-, lactose-, & alcohol-free Free of artificial colors & flavors PLUS: A WORLD-CLASS VEGETABLE Safe, utilizable dosage Formulated for

& PRESERVATIVE-FREE DELICIOUS PLANT-BASED DESSERTS 1-888-436-6697 WWW.FLORAHEALTH.COM REJUVENATING OILS FOR BEAUTIFUL SKIN alive.com 12/23/16 2:56 PM Are you iron-deficient? Do you often feel weak?

The more questions you answered yes to, the higher your risk of being iron deficient. GORGEOUS 6 UNEXPECTED SUN FACTS 2017 American Health, Inc.

AVAILABLE HEALTH, NATURAL These statements have notgym been evaluated FOOD) NEW YORK S HOTTEST by the FDA. This product is not intended to diagnose, treat, cure or prevent any disease.

SUPERFOOD SOUPSBio-tract FORis athe SOUL THE VEGAN BURGER THAT BLEEDS VONN THE PROTEIN CHEAT SHEET NON-GMO, VEGETARIAN, GLUTEN AND PRESERVATIVE-FREE. We all need iron for energy.

In fact, menstruation is the main reason women are 10 times more likely than men to suffer from low iron levels.

5 What alive will cover Stomach Acid Protection Hour after hour support 2/2/17 3:31 PM SPRING Is iron missing in your diet? If your diet hasn t been giving you the recommended 18 mg of iron a day and you re feeling tired and run-down, Floradix Liquid Iron + Herbs could be the simple solution. In addition to iron, Floradix s gentle formula contains vitamins B1, B2, B6, B12, as well as vitamin C. Vitamin C helps the body absorb the form of iron found in fruits and vegetables, like those found in Floradix s liquid base. RECIPES Feel the difference Floradix makes: Nonconstipating Dairy-, lactose-, & alcohol-free Free of artificial colors & flavors PLUS: A WORLD-CLASS VEGETABLE Safe, utilizable dosage Formulated for maximum absorption Contains whole food & herbal extracts Certified kosher Suitable for vegetarians FORWARD EATERY RETHINKING STRESS Q&A WITH WELLNESS STAR McKEL HILL VEGETARIAN + NON-GMO + ADDITIVE- & PRESERVATIVE-FREE DELICIOUS PLANT-BASED DESSERTS REJUVENATING OILS FOR BEAUTIFUL SKIN alive.com 12/23/16 2:56 PM Are you iron-deficient? Do you often feel weak? Do you look pale, lack appetite, or feel tired? Are you often cold or chilly? Do you have brittle hair and nails? Are you vegetarian? The more questions you answered yes to, the higher your risk of being iron deficient. GORGEOUS 6 UNEXPECTED SUN FACTS 2017 American Health, Inc. 17-AH Iron-deficiency symptom checklist: PLUS: SIMPLE 7-DAY DETOXAT(WITH REAL FOOD AND VITAMIN SPECIALTY STORES. AVAILABLE HEALTH, NATURAL These statements have notgym been evaluated FOOD) NEW YORK S HOTTEST by the FDA. This product is not intended to diagnose, treat, cure or prevent any disease. registered trademark of Probi USA, Inc. in the United States (reg. in the name of Probi USA, Inc.). ^ At time of manufacture. SUPERFOOD SOUPSBio-tract FORis athe SOUL THE VEGAN BURGER THAT BLEEDS VONN THE PROTEIN CHEAT SHEET NON-GMO, VEGETARIAN, GLUTEN AND PRESERVATIVE-FREE. We all need iron for energy. Women are especially prone to iron deficiency due to periods, pregnancy, and breast-feeding. In fact, menstruation is the main reason women are 10 times more likely than men to suffer from low iron levels. Just a few consecutive heavy periods can cause iron losses that are difficult to reverse without supplementation. digestive health is consistently supported with 12 billion bioactive organisms^ from 10 vegetarian cultures. Now that s one hard-working probiotic! That s PROBIOTIC CD. LINDSEY TOP VEGAN ATHLETES controlled-delivery technology, Probiotic CD continuously releases active probiotics hour after hour through your digestive system where you need them most! That means your alive.com alive.com 2017 Once-daily Probiotic CD works differently than other probiotics. Not only does it protect friendly probiotic cultures from harmful stomach acid but, with its unique BIO-tract RETHINKING STRESS FOR LIVING BETTER IN NEW YORK S HOTTEST GYM REJUVENATING FACE OILS 11 LAWS 17-AH-1027.indd 001 aliveusa 02 Cover 1 LindseyVonn.indd aliveusa 01 Cover BOXING.indd 1 SUPERFOOD SOUPS naturalfactors.com These statements have not been evaluated by the Food and Drug Administration. This product is not intended to diagnose, treat, cure, or prevent any disease. TM 25% PEAK FITNESS Increases serotonin levels for longer and relaxed sleep Melatonin normalizes sleep cycle timing Probiotic CD all you need to help keep your digestive tract on track! ACHIEVING Reference 1. McLean E, Cogswell M, Egli I, et al. Worldwide prevalence of anaemia, WHO Vitamin and Mineral Surveillance Information System, Public Health Nutrition 2009; 12(4): SALADS THAT SATISFY SIMPLE 7-DAY DETOX Improves sleep quality by calming the nerves 9 GORGEOUS SPRING RECIPES Works in harmony with your body s natural sleep hormones Formula includes Suntheanine L-Theanine, 5-HTP, and melatonin 11 LAWS FOR LIVING BETTER Fall asleep quicker, stay asleep, sleep sounder, and wake up refreshed, all without feeling drowsy in the morning! COMFORT FOOD GET FIT NOW Iron deficiency affects 20% to 25% of the world population,1 with irondeficiency anemia the most common type of anemia. THE ULTIMATE SUPPLEMENT GUIDE TM 100% PLANT-POWERED SPRING 2017 RENEW YOUR BODY & MIND WITH Controlled Delivery Life is busy and trying to juggle family and work can leave you feeling exhausted and run-down especially if you are iron deficient. Floradix is a low-dose supplement designed to prevent and treat iron deficiency and has been helping women reclaim their energy and vitality for over 60 years. AMANDA CREW: FIT AND FEARLESS WINTER 2017 PLANT-BASED COMFORT FOOD alive makes natural health accessible, beautiful and inspiring. Our articles enlist top influencers (from wellness gurus to healthy chefs) to unpack the health topics consumers caretranquil about. SleepOur advice is easy to use. Our recipes are gorgeous and nutritious (just saying). Here s a sneak peek at what we have in store for the coming year. It s All In A Day s Work. CRUSH YOUR GOALS I m FREE! Floradix helps reduce exhaustion Take it! and fatigue Really! THIS STATEMENT HAS NOT BEEN EVALUATED BY THE FOOD AND DRUG ADMINISTRATION. THIS PRODUCT IS NOT INTENDED TO DIAGNOSE, TREAT, CURE, OR PREVENT ANY DISEASE. 001 aliveusa 03 cover.indd 1 3/22/17 9:46 AM Take me, I m SUMMER 2017 I Issue 3 ACTING! Take it! LINDSEY VONN S FITNESS SECRETS GET FIT NOW FAST FREE! Really! Tired of being tired? Take me, SPRING 2017 I Issue 2 WINTER 2017 I Issue 1 in 2018 Take me, I m With just one tablet and 12 billion friendly probiotic organisms^ working hour after hour... FREE! Really! SUMMER 2017 Fit& GET STRONG FOR SUMMER FEARLESS FEA how AMANDA CREW FOUND HER STRENGTH 3 DINNER-WORTHY SALAD RECIPES ARE YOU TAKING YOUR SUPPLEMENTS ALL WRONG? PLUS: A VEGAN PROTEIN CHEAT SHEET HEALTHY SUMMER MEALS REFRESHING DESSERTS (MADE WITH HERBS!) 6 UNEXPECTED SUN FACTS THE FUTURE OF URBAN FARMING ALL WRONG? JANUARY/FEBRUARY MARCH/APRIL MAY/JUNE Brain Health We re excited about: the brain-gut connection, secrets to better sleep, next-level fitness nutrition Detox We re excited about: all things digestive health, superfood greens, cleansing foods and herbs Women s Health We re excited about: the best supplements for ladies, natural beauty essentials, new plant waters JULY/AUGUST SEPTEMBER/OCTOBER NOVEMBER/DECEMBER Men s Health We re excited about: supplements guys need, natural libido boosters, summer skin care Kids Health We re excited about: natural remedies for kiddos, cooking as a family, innovative vegan milks Immunity We re excited about: natural cold and flu busters, stress and immunity, dessert-inspired smoothies 5 Take it! 6/23/17 3:36 PM

6 How you can reach our readers For more than four decades, Alive Publishing Group (APG) brands have been synonymous with natural health and wellness, editorial integrity and the empowerment of those we touch to make healthy choices. APG has more than a dozen consumer touch points; here are just a few. alive magazine has been educating and inspiring Canadian consumers for 43 years. alive.com showcases the best articles from alive, plus exclusive online content. alive enewsletter is a biweekly with top wellness tips and delicious recipes. alive Academy offers certificate and diploma programs in natural health. alive Awards promote and recognize outstanding natural health products. alive Listens is our state-of-the-art consumer panel made up of alive advocates. alive Executive Summit brings together senior execs and thought leaders to envision the future of natural health. Where to follow Why you ll love alive.com 800K monthly page views 2:07 average time on site 470K monthly visits Visit apg.alive.com to learn more. 6

7 Deadlines, Rates & Specifications AD DEADLINES Issue Jan/Feb Mar/Apr May/June July/Aug Sept/Oct Nov/Dec Ad Reservation October 19, 2017 December 22, 2017 February 20, 2018 April 20, 2018 June 22, 2018 August 23, 2018 ADVERTISING RATES Double Page Spread Full Page 1/2 Page (vertical or horizontal) Inside Front Cover Inside Back Cover Outside Back Cover In Store (limited spaces available) 1x $22,220 $11,975 $7,825 $15,710 $15,710 $18,020 $4,730 Material Due November 2, 2017 January 5, 2018 March 2, 2018 May 4, 2018 July 6, 2018 September 6, x $21,100 $11,375 $7,435 $14,950 $14,950 N/A 6x $19,980 $10,775 $7,025 $14,150 $14,150 N/A Pricing and Payment Pricing is subject to change without notice. Prices in US dollars. Prepayment is required for all first-time advertisers. Ads will not be placed until payment is received. Production charges for additional artwork are billed at $100 per hour. SIZING SPECIFICATIONS Double Page Spread x trimmed x bleed x live area (allow 0.5 inch from the spine on each page) MATERIAL SPECIFICATIONS Full Page x trimmed x bleed x live area 1/2 Page Vertical x trimmed x bleed x live area As page placement is not guaranteed, include bleed for both right and left pages. preferred file format: press-ready PDFs, Illustrator and InDesign if submitting Adobe Illustrator or InDesign working files, please include all fonts, logos and images also accepted: 300 dpi EPS, PSD and TIFF files label s with ad name, publication month and company name convert all RGB and Pantone spot colors to CMYK ads must be approved by alive prior to publication for content and design 1/2 Page Horizontal x trimmed x bleed x live area Ads accepted via at USAart@alive.com (files under 10MB). For larger files, please use a web drive service (eg.: Dropbox, Google Drive) or alive s FTP site. ftp.alive.com username: alivemag password: aliveart 7

Why sage is awesome for you THE EASY SELL

Why sage is awesome for you THE EASY SELL 2019 MEDIA KIT Why sage is awesome for you Tomatoes contain lycopene, a powerful antioxidant that promotes heart health. Start eating them now to ketchup! Want to tap into the growing mass market of newcomers