How Health2.0 may contribute to the empowerment of informed citizen. Comment le Health2.0 peut contribuer à l autonomie éclairée du citoyen
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1 Non Governmental Organization Quality of health related information on the Web How Health2.0 may contribute to the empowerment of informed citizen Comment le Health2.0 peut contribuer à l autonomie éclairée du citoyen Célia Boyer Sarah Cruchet, Executive Vincent Director Baujard and Célia Boyer, Executive Director
2 Outline Presentation of HON The context Our motivation Results Conclusion 2010 Foundation Health On the Net 2
3 The Health On the Net Created in 1996, HON is a not-for profit foundation Mission: HON guides Internet users by highlighting reliable, comprehensible, relevant and trustworthy sources of online health and medical information, tackling the major obstacle of Web: the overwhelming quantity of information the uneven quality of health information available online Since 2002, HON Foundation is continuously recognized as a nongovernmental organization and granted Special Consultative Status with the United Nations Economic and Social Council In France, HON is the official certifying organization for French health websites (since 2007) Funded by the Geneva state, European Commission, and the French National Health Authority 2010 HON 3
4 The HONcode Authoritativeness Indicate the qualifications of the authors Complementarity Privacy Attribution Justifiability Transparency Financial disclosure Information should support, not replace, doctorpatient relationship; Mission and Audience of site Respect the privacy and confidentiality of personal data submitted to the site by the visitor Cite the source(s) of published information and dating of medical and health pages Site must back up claims relating to benefits and performance of a specific treatment. Completeness. Accessible presentation, identities of editor and Webmaster, accurate and accessible contact Identifying funding sources HONcode certified sites 102 countries +400 in Switzerland in France Collaboration at the governmental level with French Health Authority (Haute Autorité de Santé - HAS) Sponsorship Clearly distinguish advertising from editorial content Foundation Health On the Net 4
5 The Context The number of Internet users continues to increase: 1/3 of the worldwide population is connected [1] 75% of the Swiss population is online. An increase of 170% in ten years [1] The possibilities offered by information and the Internet are changing the behavior of e-patients and their relationship with their doctors. Internet is the second source of health information after the physicians [2] In USA, the proportion of those who are online and look for health information has increased to 88% this year [3]. In France, 71 % of the respondents have gone online for searching health information [2] Les conséquences des usages d internet sur les relations patients médecins, April 2010 Ipsos Public Affairs 3 "Cyberchondriacs" on the Rise? Harris Poll Interactive Jul 2010
6 The Context Cyberchondria (increased anxiety after consulting the Internet for health information) highlights the potential impact of Internet on e- patient [1]. The health information found online affects epatients health decision [2]. Only 34% using health information online as a source of information share their research with their physicians. 1 Cyberchondria: Studies of the Escalation of Medical Concerns in Web Search, Microsoft Dec The Social Life of Health Information, June 2009, pewinternet.org 3 Les conséquences des usages d internet sur les relations patients médecins, April 2010 Ipsos Public Affairs
7 Our motivation Our investigation in 2008 amongst the doctors in Geneva for their habits and needs shows that: 88% of the 267 respondents have Internet access in their practice 46% of the respondents recommend websites to their patients sites of specialized medical information (59%) sites of general medical information (50%) sites of associations of patients (50%) sites providing advice for everyday life (46%) 62% would use already printed "cards" containing the addresses of sites specific to certain diseases 78% would you use an Internet tool that allows them to select sites for quality and trust classified by subjects to give/send to their patients Survey conducted in collaboration with the Association des Médecins de Genève (AMG)
8 The HON Health2.0 tool: what is it? A web-based Health2.0 tool enabling medical professionals to create a database of their own selection of health websites tailored for their patients HON 8
9 Functionalities HON proposes a selection of health sites for most common health searches Diabetes Alzheimer disease Eye diseases Organize your selected websites, create directories an share them the list of selected websites Integrated customized search engine For the entire selection of sites or individual directories
10 Who is the tool for? Patients Physicians Webmasters Other medical professionals Individuals who want to keep an organized database of relevant health and medical websites 2010 HON 10
11 Install the selection tool How do I use it? Simply drag the Health Select link into your Favorites When you go to a health web site that you find relevant, you can now add it to your list 2010 HON 11
12 Select and rate a website to be added to your list The website is automatically added to your list 2010 HON 12
13 How can it help me? Search only within your selection of websites (integrated customized search engine) Share or send to an address your selection of health sites 2010 HON 13
14 A selection of health websites tailored for their patients A thematic web page sent to the selected person Updated automatically when you add sites to the list Customized trustworthy search engine
15 Other features of the tool The tool has a database of trustworthy websites, providing certified health websites by topic (69 topics) 2010 HON 15
16 Awareness for quality health information online Interactive questionnaire Evaluate health websites according to ethical and quality principles Results: a scale of trustworthiness of the site Explanation on the shortcomings of the site Video raising the quality of health information online Online course on finding trustworthy health information
17 Health website evaluation tool: to educate 2010 Foundation Health On the Net 17
18 Conclusion Presence of billions of health websites Have a select few that are useful and relevant Organize them properly Put your own personal touch to the website through your own comments and ratings Empower the patient-physician relationship Physicians can easily enable the patient to learn more about their information through online research Patients can easily consult with their physicians based on information they find online Learn where to find useful and relevant health and medical information online Based on others recommendations/website lists Based on HON s database of trustworthy sites Evaluation tool 2010 HON 18
19 Thank you for your attention Foundation Health On the Net 19
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