LOCAL COMPANIES LOCAL COMMUNITY LOCAL CHARITY ACTION CANCER STORE CHALLENGE

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1 LOCAL COMPANIES LOCAL COMMUNITY LOCAL CHARITY ACTION CANCER STORE CHALLENGE

2 DOES YOUR ORGANISATION LOVE A CHALLENGE? love your sister 80 pays for a lady to have a breast screening Love your father 25 pays for one M.O.T. health check Love your colleague 35 pays for one counselling session for anyone going through a cancer journey Take on a challenge that will save and support people affected by cancer in Northern Ireland THE ACTION CANCER STORE CHALLENGE 02

3 THIS ARMCHAIR SAVED MY LIFE. It was dontated to Action Cancer. They received 80 for it. It costs 80 for a breast screening. It saved my life. REST ASSURED... YOUR DONATED FURNITURE COULD SAVE A LIFE. 03

4 WHO WE ARE Action Cancer is Northern Ireland s leading, local cancer charity. THE DIFFERENCE WE MAKE Every year Action Cancer helps to save and support 50,000 people across NI through the delivery of our services. Here are some figures to give you a snap shot of the difference we are making: Action Cancer now screens more than 10,000 women a year for breast cancer For every 1,000 breast screenings, 6 or 7 women have their cancer detected when it may have gone unnoticed Nearly 500,000 children have taken part in our Health Action schools programme 2440 people are supported every year through our support and therapeutic services OUR VISION A future where cancer risk is reduced, cancers are detected early, successfully treated and people impacted are supported and empowered. OUR MISSION Action Cancer is a Northern Ireland charity dedicated to saving lives and supporting people through cancer awareness, prevention, detection and support. The Big Bus travels to over 225 locations across Northern Ireland every year OUR COMMITMENT 50,000 LOCAL PEOPLE ENGAGED IN OUR SERVICES 225 BIG BUS VISITS THROUGHTOUT NORTHERN IRELAND 10,000 WOMEN SCREENED FOR BREAST CANCER Action Cancer is a socially responsible charity committed to making a difference to Our People, Our Community and Our Environment. 04

5 OUR IMPACT SERVICE USER EXPERIENCES 60 YEAR OLD LEONARD BRERETON Having been through prostate cancer myself I know the devastating impact a cancer diagnosis can have not only on the individual but on the family. I ve signed up as a volunteer on Action Cancer s Peer Mentoring programme so I can help other people, I will offer a listening ear to men affected by cancer and advise them on what support is available. With Action Cancer s support I can help lighten the load that they carry. 12 YEAR OLD WHO ATTENDED COUNSELLING I liked working with the counsellor because she respected my age and didn t treat me like a baby. Before my counselling I would cry an awful lot about not being with my dad. Counselling has helped me to deal with the sadness and look back at all the nice memories. I liked my counselling because I think it is so good to talk about something that upsets you with a person that is not a member of your family. I enjoyed the drawing because it helped me release my feelings and emotions onto a page. GERALDINE SHARKEY Geraldine Sharkey was diagnosed with breast cancer following a visit to the Big Bus in Omagh, I am pleased to report that I am now cancer free. I have Action Cancer to thank for this. If I had waited to the age of 50, to be called by the NHS for my screening, I dread to think how rampant the cancer would have been by that point. I m firmly of the opinion that Action Cancer saved my life and I am now passionate about getting other women to book their screening appointment. Early detection saves lives; it s as simple as that. 05

6 OUR SERVICES BREAST SCREENING Action Cancer is the only charity in the UK and Ireland to offer free breast screening to women aged and 70 plus who fall outside the NHS age range (50 70). We have been screening women in Northern Ireland for breast cancer since 1978, ten years ahead of the NHS. At Action Cancer House On board the Big Bus Over 10,000 screenings per year On average, 6 or 7 cancers per 1,000 screenings detected Early detection saves lives Peace of mind to local women HEALTH PROMOTION Health promotion aims to empower and educate individuals and their communities to make informed, positive healthy decisions. At Action Cancer our two key health promotion messages are prevention and early detection. We deliver these messages throughout Northern Ireland. 50% of cancers are preventable with the right lifestyle choices Raise awareness Lifestyle choices Schools, communities and workplaces M.O.T. health checks SUPPORT & THERAPEUTIC SERVICES Offering services to adults & children from 5 years old Services available to an individual diagnosed with cancer or to anyone who has been affected by the diagnosis of a family member or friend Available free of charge at any stage of the cancer journey Help and support through physical and emotional issues Therapies include aromatherapy, reflexology, therapeutic gentle massage therapy, relaxation therapy, touch therapy, pain & symptom control, acupuncture and various other treatments Counselling and peer mentoring programme offered Services are available at Action Cancer House, Belfast and regionally throughout Northern Ireland THE BIG BUS Action Cancer s mobile resource centre, the Big Bus, brings its services to over 225 locations across Northern Ireland every year. Services provided on the Big Bus, sponsored by SuperValu and its independent retailers, include digital breast screening for women (40-49 and 70+), M.O.T. health checks for men and women, and health and lifestyle advice. Travels to workplaces, schools and community organisations Breast screening on board M.O.T. health checks on board 4,000 health checks & 5,000 breast screening on board per year 06

7 OUR RETAIL DEPARTMENT Action Cancer s retail department are leading the change in charity stores across the high street with the pre-loved collection. 18 SHOPS IN NORTHERN IRELAND 14 BOUTIQUE STORES 4 FURNITURE STORES Providing volunteering opportunities and pathways to employment. Volunteers gaining confidence, skills and progressing into education training and jobs. Supporting environmental incentives: encouraging reuse, recycling and diverting clothes and other goods from landfill. RAISING OVER 1.2million ANNUALLY TO SUPPORT LOCAL SERVICES 208 VOLUNTEERS 1152 HOURS PER WEEK 57,600 HOURS PER YEAR 265 TONNES DIVERTED FROM LANDFILL RESPONSIBLE SHOPPING, RESPONSIBLE FASHION I started in the Lisburn Store initially as an 8 week placement but was gaining so much learning and experience from working with Ann and the team within Action Cancer that I extended my placement to 6 months and I am now working towards a qualification in retail. I really enjoy my time and meeting different members of the public, knowing that by volunteering I am supporting a great cause. Volunteer testimonial from our Lisburn Store 07

8 When we were first asked about the Shop s Challenge we did not need much encouragement. We had just decided that the company should identify a charity for 2017 and that nominated charity would benefit from any fund raising activities throughout the year. We were also keenly aware of the opportunities internally for team building and generally promoting a culture of collaboration in the business. Who better than Action Cancer! We were really impressed at the level of support that we received - someone from the head office was there every step of the way. The launch event, the supporting calls and s and of course the amazing manager Elizabeth on the day itself. all of it was much appreciated. We loved every minute of it even the Belfast Marathon and Zip Line across the Lagan! The Shop s Challenge ticked so many boxes and there simply isn t a down side. WINNER SHOPS CHALLENGE 2017 Sinead Mulholland Team Solutionz Limited, Community Engagement Award Runner up and Special Recognition Award Winner COMPANIES 16 STORES RAISED FOR 70,000 ACTION CANCER SPONSORED BY 08

9 WHAT DOES IT INVOLVE? Formulate a core team and allocate a team leader Devise a fundraising action plan Engage your wider organisations and keep them up to date with what is happening and why you are involved Involve your clients and suppliers: invite them to the Takeover day or ask them to donate a raffle prize and support your fundraising Devise a marketing strategy: how are you going to generate footfall into your store on Takeover day? Are you having a themes for the day? Engage with local businesses and schools, let them know that you are supporting a local charity in their local community Get to know your shop manager, they are the best to advise on how to ensure maximum sales Speak to Action Cancer: we can give lots of tips, advice and provide marketing materials Celebrate your teams success and involvement at a gala dinner awards ceremony Most importantly have fun! It s for charity and you are involving your staff for a great cause and a fun event This event is a highlight in the M&S calendar- our staff, our customers, and our communities absolutely love it! We are able to engage our staff with a worthwhile local charity and, at the same time, discover skills and talents we never knew we had. We have a wide network of shops and we naturally use this in the fundraising element, however, it really is the combined effort of a core team of 10 that really makes this event work. Their enthusiasm and passion make the event the success it is, and of course, this has a direct impact on the other team members. Conor McLaughlin Marks & Spencer Winner 2015, and Judges Choice Award 09

10 WHY CHOOSE TO GET INVOLVED? SUPPORT LOCAL PR & MARKETING STAFF ENGAGEMENT SUPPORT & EXPERTISE WHERE THE MONEY GOES We are Northern Ireland s leading local cancer charity We save lives and support people affected by cancer within your local community All money raised stays within Northern Ireland Outdoor advertising: the winner gets a billboard in the location of their choice Social media activity Let us know what you are doing and we will shout about it on Facebook, Twitter and your local papers Team working and strategy building Acknowledgment and recognition for staff involved Involvement can actively boost staff morale We provide ongoing fundraising and promotional materials Call us anytime if you need posters, buckets, balloons, t-shirts, event ideas and support Ideas and guidance on what is involved in running a store Expertise in charity retail Action Cancer is a local charity which means that all money raised is put to good use only within Northern Ireland We are continuously expanding our regional services For every 1 raised, 80 pence of this is spent on our cancer detection, prevention and support services 10

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12 STORE LOCATIONS BELFAST Andersonstown Road Ormeau Road Belmont Road Lisburn Road TYRONE Cookstown ANTRIM Ballyclare Carrickfergus Coleraine Lisburn DOWN Bangor FERMANAGH Enniskillen ARMAGH Newry Lurgan LONDONDERRY Derry/Londonderry designed & produced by icon creative ltd To find out how to get involved contact Action Cancer s retail department on T: E: retail@actioncancer.org www. actioncancer.org /ActionCancer Sponsored by Action Cancer, 1 Marlborough Park, Belfast BT9 6XS Registered with The Charity Commission for Northern Ireland NIC104170

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