2018 MARKETING KIT 1

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1 08 MARKETING KIT

2 ABOUT NREDA NREDA is a member organization dedicated to the advancement of rural economic development through education and networking opportunities. It is the leading professional development resource for rural America because NREDA: Promotes the exchange of ideas and information between association members. Provides educational opportunities to encourage professional advancement. Furthers the movement of growing and revitalizing rural America through economic enhancement. WHO MAKES UP THE NREDA MEMBERSHIP BASE? Association: 8 Government Related: 7 Consultants: 0 Telephone Coop Related: Electric Coop Related: 8 Economic Development Organizations: 8 Honorary/Student: 7 TOTAL MEMBERS: 343 Hawaii 6 Alberta NREDA Membership 340 members 8 3 DC 07 NREDA Membership 343 Members WHAT ARE THE BENEFITS OF NREDA MEMBERSHIP? PEOPLE NREDA s 343 individual members are a virtual Who s Who of electric and telephone cooperative economic development professionals. NETWORKING Members take pride in their willingness to share expertise and information with peers. PARTNERSHIPS WITH ALLIED ORGANIZATIONS NREDA fosters formal relationships with NRECA, NTCA-the Broadband Association, CFC, NRTC, NADO, NACo, USDA Rural Development and others to keep economic development for rural America a focus. NREDA ANNUAL CONFERENCE NREDA s national conference offers insightful speakers, education sessions, access to federal officials, networking opportunities and fun. And NREDA Annual Conferences also offer CEcD and CKAE approved credits. MEMBERSHIP DIRECTORY Members utilize the online directory with listings of NREDA member contact information cross-referenced by state, organization and areas of expertise. PUBLICATIONS Monthly NREDA News Brief newsletter WEBSITE Announcements, secure Members Only Section with member search feature, current issues and events, links to industry-related web sites and articles, job postings and archived copies of the NREDA News Brief. GROUP RATE FOR DUES Low-cost membership and group rates available at RURAL FOCUS No other organization matches NREDA s focus on rural economic development, needs examination, resources identification and communication of what works. BASECAMP PROJECT MANAGEMENT AND TEAM COMMUNICATION SOFTWARE join our discussion group! PERSONAL AND PROFESSIONAL DEVELOPMENT Leadership, participation and recognition opportunities on committees, at the Annual Meeting and on the Board of Directors. MEMBERSHIP MENTORING NREDA has a program called ED4 to match members with seasoned professionals in specific areas of expertise. SCHOLARSHIPS NREDA offers professional development/certification scholarship opportunities; funding priority is given to assist members whose development organizations cannot provide total funding.

3 SPONSORSHIP AND MARKETING PROGRAM Your support of NREDA enables the organization s members to continue to learn, grow and expand their resources resources that include you as a supporting company of NREDA. The NREDA Sponsorship and Marketing Program has several levels of participation including: Annual support of NREDA through the association s meetings - Annual Conference - Other regional educational sessions Electronic newsletter advertisements Website advertisements As a sponsor partner at any level you will receive year-round recognition through mentions: In the meeting promotions On meeting signage On the association s website Additionally, sponsor partners have first choice of exclusive marketing opportunities. Benefits are based on the level you attain and are detailed in the following pages. Save time and money by selecting the Sponsorship Program bundled with a marketing package that best fits your needs. HERE S HOW:. Select the Sponsorship package and/or advertising option(s) of your choice.. Select which events you want to sponsor at the level you have chosen (applicable to conference sponsorship only). 3. Complete the NREDA Order Form and return along with your payment. Customized packages can be designed to meet your specific needs. All packages require payment at the time of submission. WHY MARKET WITH NREDA? You will enhance your visibility by supporting NREDA throughout 08. You will have direct contact with key decision-makers; our conferences create a group eager to learn more about your products and services. You can find the fit that s right for your company s message. There are a variety of opportunities for prominence throughout the year. 3

4 NREDA ADVERTISING NEWSLETTER RATES $00 for 6 issues / $00 for issues The NREDA Newsletter NREDA News Brief is published monthly and sent to over 500 individuals with an open rate of 30 percent. A hyperlink to the advertiser s website is included with the newsletter ad. NEWSLETTER AD SPECS Newsletter ads are two sizes: The banner ad (one available) is 435 pixels wide and up to 300 pixels high The sidebar ads (two available) are 73 pixels wide and up to 300 pixels high All artwork must be saved at 7 dpi and submitted as a.jpg or.gif file. The file size must be less than one () MG and can be four (4) color or black and white. Ads submitted that do not meet these specifications cannot be used. WEBSITE RATES $300 for 6 months / $600 for months WEBSITE AD SPECS NREDA s website, www. nreda.org, receives approximately 500 hits monthly. Three ad spaces are available Home page Events page About Us page Graphic ads must be 400 pixels wide and 5 pixels high. Text ads must be 5 words or less with no graphics. Both ad types include a link to the advertiser s Custom-designed web page. 08 ANNUAL CONFERENCE VENUE Hilton St. Petersburg Bayfront hotel puts you in the heart of the waterfront district in downtown St. Petersburg near popular cultural attractions, shops, dining and sports venues. Savor a delicious breakfast, lunch and dinner at their on-site restaurant Tangerine, get your caffeine fix at their on-site Starbucks and unwind with a cocktail at The Dali Bar. Located in the downtown waterfront district, you will be within walking distance to The Dali Museum, Mahaffey Theater and Al Lang Stadium. You are also a short drive to the white sandy beaches of Fort De Soto. RESERVE YOUR SLEEPING ROOM To reserve your sleeping room at the reduced rate of $79.00 plus tax per night for a single or double, call (800) before October 5, 08 or book online at tinyurl.com/nreda-08 USDA State Directors rooms are available at the 08 per diem rate. For more information or if you have questions, contact: nreda@lovesmalltownamerica.com. Group rates are available two days before and two days after the meeting dates subject to space and rate availability. 4

5 08 NREDA ANNUAL CONFERENCE NOVEMBER 7 9, 08 Hilton St. Petersburg Bayfront 333 st Street South St. Petersburg, FL #NREDAtakesStPete8 NREDA ANNUAL CONFERENCE SPONSORSHIP OPPORTUNITIES Sponsoring at the NREDA Annual Conference provides opportunities for you to: Support your customer by supporting the NREDA Annual Conference. Network with your customers. Build company and product awareness. Establish long-term relationships with new and existing clients. ANNUAL CONFERENCE SPONSORSHIP PACKAGES NREDA s sponsorship packages are designed to meet your company at its optimum level of contribution and need for exposure to NREDA conference attendees. Exclusive sponsorships are limited and awarded on a first come, first served basis. Sponsorships including attendee registrations do not include registration for pre-conference session and optional activities. NREDA s Annual Conference draws nearly 5 attendees with its educational offerings designed to engage the learner and subsequently impact rural communities across America and into Canada. Over the past five years alone, NREDA has presented programming on 8 different topics including rural and economic growth, housing, profitability, agriculture, nonprofits including volunteer boards and foundations, manufacturing, leadership and business development. 5

6 ANNUAL CONFERENCE SPONSORSHIP PACKAGES ALL SPONSORSHIP LEVELS INCLUDE Signage at the conference Special mention at the conference PRESIDENT S RECEPTION SPONSOR (Exclusive) - $7,500 Exclusive sponsor of President s Reception Conference registration for up to three (3) attendees Five (5) minutes to address attendees before designated function Option to exhibit at the conference at no additional charge SOLD TITANIUM SPONSOR (Not Exclusive) - $5,000 Sponsorship for one of the following: Keynote Speaker Closing Speaker Awards Luncheon Conference registration for two () attendees Three (3) minutes to address attendees during designated function Option to exhibit at the conference at no additional charge DIAMOND SPONSOR (Not Exclusive) - $3,500 Sponsorship for one of the following: General Session Speaker Wednesday Welcome Refreshments Padfolio/writing pad (Purchased by NREDA with your company logo imprint) Tote bags (Purchased by NREDA with your company logo imprint) Conference Mobile Application (Labeled with company logo) Conference registration for one () attendee Two () minutes to address attendees during designated function Option to exhibit at the conference at no additional charge SOLD PLATINUM SPONSOR (Not Exclusive) - $,500 Sponsorship for one of the following: Thursday Breakfast Friday Breakfast At-a-Glance Agenda (company logo displayed on agenda) Thursday Evening Light Reception (Not exclusive. Up to three (3) companies may sponsor) Conference registration for one () attendee One () minute to address attendees during designated function Option to exhibit at the conference at no additional charge SOLD GOLD SPONSOR (Not Exclusive) - $800 Sponsorship for one of the following: Pre-Conference Session SOLD Wednesday New Member Orientation SOLD Conference Opening Breakout Session Speaker Not Mobile available Classroom Not Mobile available Classroom Transportation Refreshment Break SOLD Name Badge Wallet/Lanyard (Purchased by NREDA with your company logo imprint) Conference registration for one () attendee Opportunity for company literature to be available at registration desk SILVER SPONSOR - $,000 Sponsorship for one of the following which includes signage: AV sponsor for a day (Two available) Coffee station for a day (Two available) Electronics Charging Station (Exclusive) Annual Meeting Door Prize (Exclusive) Board of Directors Meeting Breakfast (Exclusive) Past President s Council Meeting (Exclusive) SOLD BRONZE SPONSOR (Not Exclusive) - Member rate $300 See All Sponsorship Levels Include for a list of benefits. 6

7 NREDA ORDER FORM - 08 MARKETING Company Name Key Contact Person Phone Address City State Zip ADVERTISING OPPORTUNITIES Please select the number of issues and issue dates for your advertisement. NUMBER OF NEWSLETTER ADS o Issues (6 months) $00 Please indicate which months you d like your advertisement to be placed. o January June o July December o Issues ( year) $00 WEBSITE ADS o 6 months $300 Please indicate which months you d like your advertisement to be placed. o January June o July December o months $600 Advertising Total Amount Due ANNUAL CONFERENCE SPONSORSHIPS Soldo PRESIDENT S RECEPTION - $7,500 o TITANIUM SPONSOR - $5,000 Check one o Keynote Speaker o Closing Speaker o Awards Luncheon o DIAMOND SPONSOR - $3,500 Check one o General Session Speaker o Wednesday Welcome Refreshments Soldo Padfolio/writing pad o Tote Bags o Conference Mobile App o PLATINUM SPONSOR - $,500 Check one o Thursday Breakfast o Friday Breakfast Soldo At-a-Glance Agenda o Thursday Light Reception o GOLD SPONSOR - $,800 Check one Sold o Pre-Conference Session o Wednesday New Member Orientation Sold o Conference Opening o Breakout Session Speaker Not oavailable Mobile Classroom Not oavailable Mobile Classroom Transportation o Refreshment Break Sold o Name Badge Wallet/Lanyard o SILVER SPONSOR - $,000 Check one o Audiovisual Thursday o Audiovisual Friday o Coffee Station Thursday o Coffee Station Friday Sold o Electronics Charging Station o Annual Meeting Door Prize o Board of Directors Meeting Breakfast o Past President s Council Meeting o BRONZE SPONSOR - $300 o Yes, I want to add an Exhibit Display Table with my sponsorship. (Available only for President s Reception, Titanium, Diamond and Platinum sponsors.) Sponsorship Total Amount Due Advertising + Sponsorship Total Amount Due Sponsorships are not recognized until payments are received. METHOD OF PAYMENT (Payment in U.S. Dollars) o Check o Visa o MasterCard o AMEX o Invoice me Card Number Expiration Date Signature Name On Card NOT A MEMBER? Become an NREDA member today! Membership information and online application can be found at Click on the Join NREDA tab. RETURN COMPLETED FORM AND ACCOMPANYING PAYMENT TO: NREDA Attn: Denise Hoffman 55 SW Prairie Trail Parkway Ankeny, Iowa 5003 Phone (55) Fax (55) meetings@nreda.org 7

8 55 SW Prairie Trail Parkway Ankeny, IA MARKETING KIT (55) OUR MISSION The National Rural Economic Developers Association is a member organization dedicated to the advancement of rural economic development through providing education and networking opportunities