Name: Natasha Kirby Job title: Marketing Assistant Company: Creative Support

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1 Name: Natasha Kirby Job title: Marketing Assistant Company: Creative Support A Brief guide to Creative Support Who are we? Creative Support provides care and support to people all over England who have learning disabilities, mental health needs and other needs. We started in 1990 and have a lot of experience supporting people do what they want to do and to enjoy their lives. We are a Not For Profit organisation so all the money we make is used to help the people we support. 1

2 My workplace exterior Our Mission Statement Our mission is to promote the independence, inclusion and well being of people with support needs. We do this by working with the people we support, their families and partner agencies to deliver innovative, high quality services that meet individual needs and aspirations in a person centred way. We also aim to provide the best value to purchasers and to use our resources in efficient, flexible and creative ways. 2

3 My responsibilities I produce the monthly Creative Support newsletter I m part of the editorial team for our magazine, Creative Life I produce information leaflets for our services and posters for events I help with the management of events e.g. Manchester Pride, International Women s Day and most recently our AGM and Art Exhibition Write articles for the Creative Support Blog Manage the Quit Smoking Scheme Point of call for researching quotes for our marketing materials Our competitors Leonard Cheshire - Leonard Cheshire Disability supports thousands of disabled people both in the UK and in more than 50 other countries. They help people with physical impairments, learning difficulties and long-term health conditions, and their carers, friends and families. Creative Support work in 52 local authorities whereas Leonard Cheshire work in over 50 countries. Creative Support have a better website and more activities and community involvement for our service users. Making Space - They originally supported people affected by mental health conditions. More recently the organisation has resolved to use all of the experience it has gained to extend its service to any group of people who are in need of care and support, including physical and/or mental health conditions and people with learning disabilities and dementia. Making space have been running longer so may have a bigger client base. But Creative Support cover more ground in the UK and have more services. There website isn't very service user friendly and has no specific areas for service users to find information. Creative Support has their own service user webpage. 3

4 Meet the Marketing Team! Natasha Kirby - Marketing Assistant Edits the Creative Support newsletter Processes graphic design requests Manages the quit smoking scheme Jennifer Bingham Marketing Administrator Processes promotional materials orders Processes print and copy orders Claire Croskery Marketing Officer Drafts press releases and manages public relations Ben Thomas Marketing Officer Updates website content and social media profiles Arranges filming events and workshops Suzanne Morton - Development Officer Manages corporate events Sets up and manages social enterprises Involved in project based development Promotes equality and diversity Manages ongoing initiatives Harriet Knowles - Development Officer Manages corporate volunteering scheme Assists with external grant applications Supports time banking schemes Supports and organises corporate initiatives and events Suzy Kennedy - Development Officer Manages the community grant scheme Edits Creative Life magazine Coordinates time banking schemes Phil Sykes - Film and Media Officer Produces and edits service user and corporate films 4

5 What we do Designing a wide range of branded : Newsletters Creative Life magazine Leaflets Posters Supply promotional items such as mugs, t-shirts, t bags, balloons and pens Liasing with specialist external companies (Printers, manufactures of promotional items, film producers, translators, etc Writing, editing and distributing press releases Updating Creative Support s s website and social media pages facebook.com/crtvspprt, twitter.com/crtvspprt, youtube.com/crtvspprt Organising events large and small Event photography and filming Provide branding tutorials for staff in other services and departments Advice about anything and everything to do with marketing! Departments we work with IT to come up with new ideas for our website and put into place Recruitment to market new job vacancies Purchasing to make goods and services requisitions for new marketing materials Tendering Team to keep them up to date with anything going on Training so we can organise and run our marketing training sessions All departments within Creative Support rely on us to come up with the best marketing and branding ideas and keep everyone in the loop of the latest strategies. All of our marketing materials are produced in house by our dedicated Marketing Team. Any Questions? 5