confidence Persuasion: Psychology and Presentation Justin S. Kahn Kahn Law Firm, LLP Charleston, SC Amy Cuddy

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1 Persuasion: Psychology and Presentation confidence Justin S. Kahn Kahn Law Firm, LLP Charleston, SC Amy Cuddy

2 Tiny Physical Big Mental Testosterone 2 Minutes Cortisol Effect of Body on Mind

3 Closed Pose Turboencabulator Use? Witness Prep Prior to Hearing Deposition

4 Confidence Matters! Intro Vision Systems

5 Brain Always Recreating

6 Hierarchy

7 Similar Systems for Thought? Constantly Making Judgments Priming and Schemas

8 Schemas Priming 7

9 Word Exposure Prime Mindset Prime > Schema > Thoughts

10 Prime Behavior Assimilation v. Adjustment

11 Assimilate Adjustment Assimilate Experiment Decoy Adjustment Experiment Contrast effect

12 Subscription Subscription Product A: Online Subscription for $59 Product B: Online and Print for $125 68% online 32% online and print Product A: Online Subscription for $59 Product B-: Print Subscription $125 Product B: Online and Print for $125 16% online 84% online and print Subscription Revenues Increased 68% online 32% online and print Confidence Priming - Schemas Anchoring 16% online 84% online and print

13 How Process Problems Task Blindness Understanding Attention No such thing as misdirection

14 it S all the control Of attention change blindness Cognitive Load

15 Split-Attention Principle rning Visual v. Verbal YELLOW BLUE ORANGE BLACK RED GREEN PURPLE YELLOW RED ORANGE GREEN BLACK BLUE RED PURPLE GREEN BLUE ORANGE

16 Story with Pictures

17 Use of Images Power Examples

18 don T be afraid of wrong answer CVs- Membership and License

19 Websites Check with Organizations Organization From: Kathy Holland Subject: RE: Wagner, Mark - Board Certification Verification Date: December 2, 2015 at 8:02 AM To: Justin S. Kahn jskahn@kahnlawfirm.com Hi Mark, You are welcome. As stated on the phone, we do NOT have anyone listed in our system by the name of Mark Wagner as ever being Board CerDfied with The American Board of Professional Psychology. Please let me know if you have any other quesdons. Have a good day! You are welcome. As stated on the phone, we do NOT have anyone listed in our system by the name of Mark Wagner as ever being Board CerDfied with The American Board of Professional Psychology. Kathy Holland Administrative Assistant American Board of Professional Psychology 600 Market Street, Suite 201 Chapel Hill, NC kathy@abpp.org Phone- (919) ext. 101 Fax - (919) Please let me know if you have any other quesdons. Have a good day! Watch for details on the ABPP Annual Conference and Workshops May 11-14, 2016 in Chicago, IL Kathy Holland Administrative Assistant American Board of Professional Psychology 600 Market Street, Suite 201 Chapel Hill, NC kathy@abpp.org Phone- (919) ext. 101 Fax - (919) Pay $150 Watch for details on the ABPP Annual Conference and Workshops May 11-14, 2016 in Chicago, IL

Karen Wilhem, Ph.D., ABN, President, American Board of Professional Neuropsychology ABN Professional Neuropsychology Your Credential Our Mission 12/3/2015 Mr. Justin Kahn, Esq.

20 Karen Wilhem, Ph.D., ABN, President, American Board of Professional Neuropsychology ABN Professional Neuropsychology Your Credential Our Mission 12/3/2015 Mr. Justin Kahn, Esq. 562 Savannah Hwy, Charleston, SC Dear Mr. Kahn, In response to your request for verification of board diplomate status of a Dr. Mark T. Wagner, the only Dr. Mark Wagner I have on file as an active member of ABN is: Certificate # Last name First Name Degree State Date ABN obtained 385 Wagner Mark Ph.D. PA 2003 This individual has 2 Pennsylvania addresses on file with the following contact information: Wagner Psychological Associates 458 Wingate Road, Huntington Valley, PA Old York Rd, Suite 302, Jenkintown, PA wpadirect@aol.com I do not have a Dr. Mark Wagner from South Carolina in our active database who has been board certified by the American Board of Professional Neuropsychology, however, I defer to you to make the determination as whether the individual you have requested information on is the same as the individual I have identified in our database system. Please see attached receipt for $50.00 Please let me know if you require any further information. Dr. Geoffrey Kanter Executive Director, American Board of Professional Neuropsychology x (fax) Use of Ethics

21 Dealing with Expert Repeat EXACT Question Simple Understandable

6:20 6:30 6:40 6:50 7:00 1:32 am Male Walking Down Road Hearing Voices 1st 3rd 2nd Admission Admission Admission 1:40 am EMS Arrives ER 3:23 am Discharged with Father 3:46 pm Male Walking Down Road

22 6:20 6:30 6:40 6:50 7:00 1:32 am Male Walking Down Road Hearing Voices 1st 3rd 2nd Admission Admission Admission 1:40 am EMS Arrives ER 3:23 am Discharged with Father 3:46 pm Male Walking Down Road Incoherent Psychiatric 4:14 pm EMS Arrives ER Dec. 31, :05 pm Discharged by Taxi 11:04 pm Male Walking Down Road Struck by Car 11:29 pm EMS Arrives ER 1:00 am Discharged by Helicopter 1 am 2 am 3 am 3 pm 4 pm 5 pm 6 pm 7pm 11 pm 12 am 1 am Jan. 1, :22 6:22 pm Flemming Cell Phone Call 6:23-6:28 6:32 7:05 ATTENDING (18:32 TDF) HISTORY: The documented history was done by the physician extender, The documented history was done by me personally. PHYSICAL EXAM: The documented physical exam was done by the physician extender, The documented physical exam was done by me personally. NOTES: I have personally seen and examined this patient. I have fully participated in the care of this patient. I have reviewed all pertinent clinical information, including history, physical exam and plan. 6:23 pm - 6:28 pm Flemming Cell Phone Call Persuade Judge via Brief

23 Graphical Elements ` FONT

24 Easy for Judge Don t make them hunt. Hyperlink? Relevant Part Only! Thank You

Hammond, Abigail M. Good afternoon, Please see the attached letter. If you have any questions or concerns, please do not hesitate to contact me.

Hammond, Abigail M. Good afternoon, Please see the attached letter. If you have any questions or concerns, please do not hesitate to contact me. Hammond, Abigail M From: Sent: To: Cc: Subject: Ben Massey Friday, January 16, 015 9:1 PM Hammond, Abigail M; jms@satiskysilverstein.com; Kathy Arney Vojtko, Dana; Brincefield,