An Introduction to. the #1 most-visited site devoted to children s health

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1 An Introduction to the #1 most-visited site devoted to children s health

2 About KidsHealth Our Mission: To positively impact the health of children by providing knowledge, perspective, advice, and comfort KidsHealth creates engaging, family-friendly online, video, and print media for parents, kids, and teens KidsHealth s flagship project, KidsHealth.org, is a trusted, award-winning resource for families, educators, physicians, and the media KidsHealth s physician-led editorial staff is expert in communicating complex information in language that is easy to understand KidsHealth is created by Nemours, one of the largest nonprofit organizations devoted to children s health

3 KidsHealth: Engaging Health Media

4 KidsHealth Reaches Consumers Online KidsHealth.org is the #1 most-visited site devoted to children s health in English & Spanish Typical Monthly Stats for KidsHealth 21,640,000 page views 14,145,000 visits 9,679,000 unique visits 917,000 searches performed 915,000 articles printed 83,000 articles sent to a friend Source: WebTrends

5 The Power of Search: Google KidsHealth consistently ranks #1 in Google for children s health and parenting topics Keyword Search: Exercise & Kids KidsHealth ranks #1 & #2 Healthy Eating & Kids #1 Pregnancy & Newborns #1 & #2 Feeding Your Newborn #1 Hacer eructar al bebé (Burping your baby) #1 Cambio de pañales (Diapering your baby) #1 Kids & the Flu - #1 & #2 Periods - #1 & #2 Chickenpox - #1 Recipes for Kids - #1

6 Webby Awards 4x Winner - Best Family/Parenting & Best Health Website Parents Choice Gold Award Best Site for Kids Recent Awards & Honors TIME Magazine - 50 Coolest Websites U.S. News & World Report One of the 30 Best Sites on the Web Good Housekeeping Best Family Health for Parents & for Teens

7 For Parents KidsHealth For Parents provides medical, emotional, behavioral, and developmental information in an engaging, clear, and family-friendly style

8 Pregnancy & Newborns Connect with expectant and new moms through KidsHealth s trusted, doctor-approved articles and resources

9 Nutrition & Fitness Practical tips, recipes, and healthy ideas for the whole family help parents raise fit and active kids

10 Positive Parenting KidsHealth is more than just health it provides positive parenting content and tips for kids of all ages, from birth to teens

11 Medical & Condition-Specific Easy-to-understand articles, interactive tools, and printables provide parents with knowledge and comfort

12 For Kids Medical, Emotional, Behavioral & Developmental Information

13 For Teens Medical, Emotional, Behavioral & Developmental Information

14 Trusted Resource For Educators KidsHealth En Español KidsHealth En Español is the largest & most-visited online resource for health information written in Spanish for parents, kids, and teens Calendario semanal del embarazo" was a top 10 article for parents in 2008 with more than 3.73 million page views Source: WebTrends

15 Interactive Content All 3 sections are packed full of interactive content, including videos, mini-movies, games, experiments, quizzes, calculators, recipes & more Cal Ripken Jr. Driving Pet Peeves

16 Trusted Resource For Health Professionals KidsHealth is a trusted resource for the nation s leading health organizations Over 50 of the nation s leading children s hospitals and 250+ hospitals come to KidsHealth for their family health information Pediatric content partner of the AAFP (FamilyDoctor.org) MedlinePlus favorite: The National Library of Medicine includes over 2,000 links to KidsHealth in English and Spanish

17 Trusted Resource For Media KidsHealth s Medical Experts are frequently featured in the media on a wide range of parenting & children s health topics

18 KidsHealth Partners KidsHealth has been a trusted partner to consumer products companies, insurers, and media groups providing unbiased, doctorapproved content and expertise for multi-platform pro-social campaigns

19 Sponsorship Opportunity For the first time ever, KidsHealth.org is accepting limited sponsorships within its parents and teens sections Sponsorship revenue will be used to support the development of KidsHealth educational programs for families Medical, Emotional, Behavioral & Developmental Information

20 Sponsorship Opportunity KidsHealth For Parents 7.3 million+ impressions/month Source: WebTrends Clean, uncluttered environment Exclusivity one sponsor/page Strong SOV 160 x 600 Brand presence within a trusted nonprofit Targeted sponsorship in relevant topics/categories

21 Sponsorship Opportunity TeensHealth.org 6.6 million+ impressions/month Trusted answers and advice on topics top-of-mind with teens Targeted sponsorship in relevant topics/categories 160 x 600 Source: WebTrends

22 In Conclusion A strategic partnership with KidsHealth brings Expertise KidsHealth s unbiased, doctor-approved, easy-to-understand content and resources provide knowledge, advice, perspective, and comfort Trusted Relationships As the #1 website devoted to children s health, KidsHealth has strong relationships with parents, teens, kids, educators, health professionals, and the media Credibility KidsHealth is a trusted, award-winning nonprofit that has been a resource for nearly a billion visitors since 1995

23 Thank you! For more information about KidsHealth partnership opportunities, please contact: Kira Theesfeld Director, Partnerships (908)

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