WomenCertified Inc. All Rights Reserved

Transcription

1 Moms 4 Healthy Kids is an exclusive, lead generation program that engages and connects with moms in your community. Moms are introduced to your children s hospital, your experienced physicians, and to the programs, events and services that your hospital offers. Your hospital and physicians will be top of mind for all of her family s health needs. info@moms4healthykids.com

2 How Engagement Grows Your Admissions: Over 75% of moms think that children s hospitals are for the critically ill.* About 1/2 of moms are not familiar with the offerings and services of their children s hospital.* There is significant opportunity to educate moms in your community on all of the outstanding pediatric services that your hospital offers. *Statistics determined through a 2016 national healthcare survey consisting of several hundred moms.

3 STEP 1: Using the social media platform Facebook, the Moms 4 Healthy Kids program reaches moms in your community using a geo-targeted sweepstakes campaign. Moms sign up to be a part of the Moms 4 Healthy Kids program, which includes a sweepstakes and an series to support their parenting journey. You will receive market exclusivity (see benefits page). The sweepstakes ad will appear on her Facebook page. Lllll Your Hospital Logo (Optional)

4 STEP 2: Once she clicks on the ad, she will be redirected to a dedicated sign-up page for the sweeps and series. Before entering the sweeps, we will gather information about her and her children. You will receive monthly reports on reach and data collection. Dedicated Sign-Up Page Enter to WIN this huge giveaway & receive a fun, informative Moms 4 Healthy Kids series! We gather her information (phone number is optional), as well as the age range of her children. Upon clicking Enter women will receive a confirmation page.

5 STEP 3: Moms 4 Healthy Kids subscribers will receive an series, packed with topics, tips and tools to support them on their parenting journey. s are tailored to moms with children of all ages, ranging from infancy to teenage years. Your Hospital Logo Your hospital receives a dedicated space to drive engagement to your hospital physicians and hospital events. Customized thumbnails and links to your hospital s website may include: Find a Doctor Schedule an Appointment Family Fun: Event Calendar Attend a Class Information Sessions Safety & Wellness Resources Parent s Corner Your Hospital Contact Information

6 Educational Tools : Sampling of educational topics and tools provided to moms: Managing Childhood Obesity Medication Safety Understanding Vaccines & What to Expect Tummy Aches: Causes & Remedies Poison Safety Understanding Common Learning Disorders Managing Common Sleep Disorders Outdoor Safety Kids & Pets: Health Benefits Home Safety Checklist Does Your Child Need Speech Therapy? When to Take Your Child to the ER Bonding with Your Kids at Every Age Car Seat Safety Flu Prevention Battling the Cold & Flu Treating Fever in Children Preparing Your Child for Surgery Managing Asthma Sun Safety First Aid Guide for Allergic Reactions Caring for Your Child s Wounds Treating Strains & Sprains Content sources include: American Academy of Pediatrics; Centers for Disease Control and Prevention; American Academy of Family Physicians; National Institute of Child Health and Human Development; National Sleep Foundation

7 Benefits of the Moms 4 Healthy Kids Program: ü Offers lead generation for your physicians ü Become the hospital of choice for her children s healthcare needs ü Be an exclusive distributor of Moms 4 Healthy Kids* ü A turnkey program designed by the leading experts in marketing-to-women strategies ü Expert-designed content with topics that are most important to moms, and which apply to children of all ages ü Save time and money by reducing the need for market research, design, program coordination, and setup ü Opportunity to promote your dedicated programs and classes to moms in your community *30 mile radius exclusivity during the duration of the program