Rubberbanditz Press Team. Rubberbanditz, LLC 101 W. Main Street Durham, NC 27701
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1 Rubberbanditz, LLC 101 W. Main Street Durham, NC Thank you for your interest in reviewing Rubberbanditz mobile gym training system! We are delighted to provide you with this brief press kit of information about the company. Rubberbanditz is a small, health-conscious quadruple bottom line (people, planet, profit, power) fitness innovation company that developed and supplies a sleek 1 lb mobile gym system that empowers individuals to work-out or work-in anywhere, anytime. Through lowtech mobile fitness equipment, Rubberbanditz aims to eliminate any constraint or excuse that inhibits a healthy lifestyle including lack of time, access or financial resources. In short, Rubberbanditz is creating fitness rubberlution. Ari Zandman-Zeman, a NASM certified personal trainer, founded the company in the Peace Corps as a way to stay fit anywhere with minimal resources. Congruent with Ari s vision, Rubberbanditz donates 5% of profits to fund grassroots community development projects in undeserved communities. See the social outreach section below for more info. Attached you will find an overview, sample workouts, a biography of the company s founder, and information about our community outreach and green initiatives. Thank you for your time and your interest. If you need any additional information please feel free to contact me. Ari, the owner, is also available for interviews. Best regards, Rubberbanditz Press Team press@rubberbanditz.com
2 MOBILE GYM KITS (Grips, Bands, Bag, Door Strap, DVD, Manual) BASIC PACKAGE $ STANDARD PACKAGE $ DELUXE PACKAGE $ INDIVIDUAL BANDS LIGHT RESISTANCE BAND (1/4") $ 6.95 MEDIUM RESISTANCE BAND (1/2") $ HEAVY RESISTANCE BAND (.5" X.25") $ ROBUST RESISTANCE BAND (1-1/8") $ POWER RESISTANCE BAND (1.75") $ STRONG RESISTANCE BAND (2-1/2") $ MONSTER RESISTANCE BAND (4") $ AGILITY TRAINING BAND (1.75" X 6') $ EXPLOSIVE TRAINING BAND (2" X 10') $ INDIVIDUAL ACCESSORY UNITS SOFT HAND GRIP $ 4.95 ADJUSTABLE HAND STRAP $ 3.50 PADDED ANKLE GRIP $ 5.95 DOOR STRAP $ 1.95 TRAVEL BAG $ 7.95 STAINLESS STEEL CARABINER $ 0.99 RUBBERBANDITZ T-SHIRT $ TUTORIALS VIDEO TUTORIAL $ EXERCISE MANUAL $ 12.95
3 Value Proposition: Exercising is about what works for you. And Rubberbanditz delivers easily personalized workouts... for YOU! Our tutorials guide you through suggested routines, teaching you along the way. You ll be creating your own workouts in no time with sound principles in mind. Our circular design offers resistance in vertical and horizontal planes, hitting your core and entire muscle groups, not just one muscle at a time. That s functional fitness. Additionally the bands are: SAFE: for everyone and puts minimal stress on joints ECONOMICAL: Costs less than a gym membership EASY TO USE: 150 full-body exercises with pictures and detailed descriptions PORTABLE: Workout anytime and anywhere EFFECTIVE: Increase muscle strength and decrease body fat DURABLE: Multi-layered elastic strip; not the usual hollow or molded tubes VERSATILE: Strengthen, stretch and tone CUSTOMIZABLE: Attachable accessories make modifications easy PERFECT FOR: Home Fitness + Outdoor Workouts + People of All Ages Workouts: To access the various ways you can use our bands, please see our exercise library: This page offers complete workouts along with individual exercises and variations.
4 Meet the Founder: After enduring the rigors of a Division 1 collegiate basketball career, Ari Zandman-Zeman followed his dreams by joining the U.S Peace Corps, where he was posted in Union Island of St. Vincent and the Grenadines in the Eastern Caribbean. Restless energy and the necessity of finding a dynamic strength-training program that was practical for working abroad in a developing nation were the driving forces behind the creation of Rubberbanditz. Ari quickly realized that the bands provided a functional training system, with the added bonus of utilizing inexpensive available resources. Ari is a mixed-medium exercise enthusiast and a certified personal trainer. He is a native Alaskan who enjoys working out with rubber bands in out-of-the-ordinary places and believes wholeheartedly that fitness, flexibility, and fun are the keys to a long, healthy life. Social Outreach Here at Rubberbanditz, one of our main goals is to promote personal health and fitness however and wherever we can, whether it is in Africa or in the neighborhood park. Through our community outreach projects, we encourage inclusion, accessibility and enthusiasm for exercise. We use our bands, bodies, and minds to break down barriers to fitness through group-facilitated training sessions and by supporting like-minded organizations. Here s what we do and who we do it with: Carolina for Kibera CFK is based in the Kibera slum of Nairobi, Kenya. Its mission is to promote youth leadership and ethnic and gender cooperation in Kibera through sports, female empowerment, and community development. This August, Rubberbanditz will train eight young men and eight young women to be Rubberbanditz Certified Personal Trainers. After providing one year of financial support, the new trainers will have the opportunity to parlay their training into actual careers and create a healthy ripple effect in their communities.
5 Leann Bankoski, the executive director, said the group is absolutely in LOVE with Rubberbanditz. In an area with few training facilities and opportunities, CFK really gets to test our mission of a truly mobile gym. CFK is working on incorporating Rubberbanditz as a core piece of their health and wellness program for a variety of participants from at-risk youth, to HIV patients, to athletes and more. Read more about the organization at Bridge 2 Sports Bridge 2 Sports (B2S) creates opportunities for physically challenged children and adults to play a variety of sports by providing equipment, team structure, and coaching. Through sports, participants discover their tenacity, self-confidence and strength. As a North Carolina chapter of the Paralympics Sport Club and Disabled Sports USA, B2S is making a huge splash and providing phenomenal opportunities. Sports require training, and that is where Rubberbanditz comes in. We work hands-on with B2S athletes and design efficient and effective exercises/routines that complement and enhance their abilities. Learn more at bridge2sports.org BounceBack Kids BounceBack Kids (BBK) is a fabulous nonprofit whose mission is to enrich the lives of children with serious medical conditions and their families through free year-round recreational, athletic, and social activities in a caring and supportive environment. We engage BounceBack Kids in fun and challenging physical activities through groupfacilitated training sessions. BBK is a testament to the fact that bands can offer safe and fun exercises for people of any age and ability. Read more about BBK at
6 Going Green: At Rubberbanditz, we are always figuring out new ways to promote a green product and a green working environment. Being a quadruple bottom line business is about placing people, planet, profit and power on an equal footing. Here is a bit about what we do: Our Product: Downloadable Exercise Menu All customers get the option of downloading the exercise manual instead of receiving the print booklet. Customers are given the incentive of a 5% discount of their purchase to do so. Minimal Material By having detachable grips and straps, it both minimizes the amount of equipment you need and gives you more options in your workout routines. Not to mention, the bands are all you need for a great workout. No bulky machines of weights necessary! No Gym Commute The mobile gym package is designed for you to use it anywhere. Home, work, on the river. There s no gym required, so no commute required either! Our Company: The Scrap Exchange All returned bands are donated to The Scrap Exchange and reused for arts and crafts projects. Marketing We focus most of our efforts on Internet marketing instead of print marketing. That way we can reach you without having to kill any trees! Minimal Commuting We encourage working remotely, and when we do come in to the office, it s normally a commute via bicycle!
7 Recycling All the boxes our products arrive in are reused for repackaging or are recycled. Community Office We operate out of Bull City Forward. We save energy and space by sharing an office with other local social enterprises. Find us Around the Web: Website: Rubberbanditz.com Facebook: fb.com/rubberbanditz YouTube: Youtube.com/Rubberbanditz LinkedIn: Linkedin.com/company/ ?trk=tyah
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