SOS Children s Villages 25 years of activity in Romania 70 years of activity worldwide
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1 SOS Children s Villages 25 years of activity in Romania 70 years of activity worldwide
2 Facts in Romania: Children who don t attend school - 92,000 (source: UNICEF, 2011) Children with parents working abroad - 80,036 (source: ANPDCA, ) Cases of child abuse - 12,192 (source: ANPDCA, ) Children at risk of poverty or social exclusion - 52% (source EUROSTAT, 2014)
3 By taking direct action and working with partners, SOS Children s Villages Romania supports families and their children in the communities. When children can no longer live with their own families, SOS provides premium alternative care.
4 We continue our support until the children are ready to become independent adults.
5 SOS CHILDREN S VILLAGES ROMANIA SOS families Biological families
6 SOS Families More than 200 children are being provided alternative care in 31 Families Houses and 3 Youths Facilities (specialized life skills program) Care of a mother Loving home Supportive community Brothers and sisters live together Access to quality education
7 BIOLOGICAL families 3 SOS Social Centers reaching more than 800 children and adults, helping families to stay together - self reliance, empowerment, fighting against child poverty and social exclusion Access to community services Advice on raising children Parental education Material support Vocational counseling Micro-grants 11 communities local partnerships Counseling centers and day care centers
8 Transforming of SOS mission 01 Widened target group: 04 children in care and at risk Integrated Village approach 02 Cooperation with local partners 05 Saving the rights of children and young adults 03 Prevention program 06 Self-sufficiency of young adults
9 SOS Children s Villages Romania The first two SOS Children s Village in Romania were founded in 1990 and opened in The third one opened in
10 Working with SOS Children s Villages SOS Families Houses SOS Social Centers SOS Youth Centers Care of a mother Brothers & sisters live together Loving home Supportive community Family strengthening programs Access to community services Vocational counceling Advice on raising children Help with finances Home care & life support Counceling and advice for study and proffesion until reaching fully independent life
11 SOS Children s Villages Bucharest city SOS Children s Village 2 SOS Youth Facilities SOS Social Centre At the beginning of summer 2017: 53 children growing up in the SOS Children s Village 28 youngsters supported by the 2 SOS Youth Facilities 336 children (growing up in 35 families at risk of breaking down) have been supported by the SOS Social Centre.
12 SOS Children s Villages Cisnadie city SOS Children s Village SOS Social Centre Summer Camp At the beginning of summer 2017: 69 children and 15 youngsters growing up in SOS Children s Village 103 children (growing up in 40 families at risk of breaking down) have been supported by the SOS Social Centre.
13 SOS Children s Villages Hemeius city SOS Children s Village SOS Youth Facilities SOS Social Centre SOS Day Care Center At the beginning of summer 2017: 43 children growing up in the SOS Children s Village 11 youngsters living in the SOS Youth Facility 308 children (growing up in 106 families at risk of breaking down) have been supported by the SOS Social Centre.
14 Advocacy We actively promote and stand up for children s rights. We are part of the Federation of NGOs for Children Partnerships with local authorities and other NGOs We actively participate in all working groups and task forces are invited for at national level Good financing mechanism for social services provided by NGOs
15 We need to continue our work! Supporting the transition from institutional care to alternative care for children that don t have the possibility to grow with their biological families Building capacities of local authorities, especially in rural areas Fighting child poverty, social exclusion and youth unemployment Supporting Roma integration
16 Adventure for our partners How can you help a courageous SOS Child! Examples: Family-house sponsorship the soul of our activity Family empowerment for SOS Social Center Teambuilding (volunteering to take part in different activities with children) CSR programs Sponsorship of vacations Birthday parties Implication in different projects
17 Usual structure of a partnership Sustainable approach: Co-operation for 1-3 years Campaign length should ensure awareness and consolidate associations and perceptions Levels of co-operation: Corporate giving for specific projects (cash donation and donationin-kind for SOS villages or relevant communities) Customer/partner involvement commercial / cause related marketing campaign (eg. for each product sold, % donated) Retail chain partnerships Employee involvement (volunteering, employee fundraising) PR / Communications (PR plan, media plan, activity calendar, SOS own channels)
18 Partner Brands in Romania Thank you! Kaufland, Allianz Tiriac, KFC, Ikea, Nivea, Nestlé, Dr. Oetker, Adobe, Bosch, ING, Vodafone, Orbit, Google, Engie, Reinert, Fru-Fru, Uber, Marriott, Johnson&Johnson, RTC, Profi, Luxoft, Cora, GFK, Chevrolet, Penny, etc.
19 Our co-operation categories Major Corporate Donor / Platinum Supporter Our communication package: SOS logo usage for digital marketing materials for one year SOS logo usage for printed internal and external marketing materials for one year Partner Certificate Company name and logo on SOS website Company logo in the first newsletter Participation in special loyalty events organized for selected partners News on our Facebook page Press news content Company volunteer day at a relevant SOS Program
20 Clear benefits of partnering Most essential sustainability topic the cause of the future generation significant interest by the public and society results and impact PR opportunity Involvement of employees and partners Motivational program visits Sensitivity / involving presentations, campaigns Professional account management Loyalty events Certificates, logo usage, plaque Fiscal facilities: => Deduction on income tax: Up to 20% in Romania
21 You can make a difference!
22 All the children of the world are our children. (Hermann Gmeiner, founder of SOS Children s Villages)
23 SOS CHILDREN S VILLAGES ROMANIA 165 Calea Floreasca, District 1, Bucharest Diana Podaru General Manager diana.podaru@sos-satelecopiilor.ro You re more than welcomed to visit one of our villages!
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