2014 SPONSORSHIP OPPORTUNITIES

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1 2014 SHIP OPPORTUNITIES SATURDAY, JUNE 14, 2014 DOWNTOWN ST. LOUIS KOMEN ST. LOUIS SHIP BROCHURE

2 SUPPORT THE LOCAL FIGHT AGAINST BREAST CANCER Help save lives and make a difference in our community as a Komen St. Louis Race for the Cure 2014 Sponsor. DID YOU KNOW? Breast cancer accounts for nearly 1 in 3 cancers diagnosed among women in the U.S. One in eight women will be diagnosed with breast cancer in her lifetime. More than 232,000 cases of breast cancer will be diagnosed among women and 2,200 cases of breast cancer in men are expected to be diagnosed in OUR PROMISE Susan G. Komen St. Louis mission is to save lives and end breast cancer forever by empowering people, ensuring quality care for all and energizing science to find the cures. Susan G. Komen is the go-to expert for everything breast cancer. Komen has played a critical role in every major advance in the fight against breast cancer, transforming how the world talks about and treats this disease and helping to turn millions of breast cancer patients into breast cancer survivors. Komen St. Louis Funding Please visit or call for a complete history of Komen St. Louis grant recipients. LOCAL DOLLARS, LOCAL IMPACT Komen St. Louis distributes 75% of its net income to fund local, life-saving breast health screening, education and patient navigation programs for women, men and families who otherwise may not have access. The remaining 25 percent funds groundbreaking breast cancer research. In 2013, Komen St. Louis awarded $2.2 million in community grants in its 17-county Missouri/ Illinois service area. Since 1999, Komen St. Louis has awarded more than $28 million in grants to local organizations and nearly $9 million to breast cancer research in St. Louis and beyond. At the same time, more than $20 million raised here and nationwide has come back to St. Louis facilities for breast cancer research. That means more than 100 percent of the dollars raised here have remained in and returned to our community. CONTACT US THE RACE For additional information regarding sponsorship opportunities, contact Emily Warrick at or sponsorship@komenstlouis.org. The Komen Race for the Cure Series is the largest series of 5K runs/fitness walks in the world. The Komen St. Louis Race for the Cure is one of the largest in the country. The Race raises funds for the local fight against breast cancer, celebrates breast cancer survivors, and honors those who have lost their battle with the disease Race Reach: 77% female, 23% male Race participants 3,714 breast cancer survivors 74% of participants were part of a team 73% of participants registered online Race support comes in all shapes and sizes. We encourage you to join more than five dozen companies in the fight to end breast cancer. Reach an audience of 45,000+ on one day Get exposure on the Komen St. Louis website, which attracts 150,000 visitors from January through June Display your company s name or logo on more than 45,000 Race T-shirts the best walking billboard that lasts for years to come Test-market and showcase products in Sponsors Square on Race day Align your organization with one of the top fundraising events in Missouri Enhance corporate/brand identity and customer and staff loyalty Susan G. Komen St. Louis 9288 Dielman Industrial Drive St. Louis, MO SHIP@KOMENSTLOUIS.ORG

3 LOCAL PRESENTING PLATINUM GOLD SILVER BRONZE PEWTER $100,000 $50,000 $25,000 $15,000 $10,000 $5,000 Head listing as Local Presenting Sponsor on all printed Race-related materials Sponsor recognition in Race-related media opportunities Logo representation in 3 locations on Race registration brochure Representative to speak on main stage following survivor procession (prior to Race start) Signage at all Race events 5 x 5 stage banner Opportunity to attend special Komen Race events (e.g., dyeing Kiener Plaza fountain pink) Spotlight article in Komen St. Louis newsletter Listing on Komen St. louis website with link to sponsor s website Photo opportunity for company representative with Honorary Race Chair (time & location to be determined by Komen St. Louis) Sponsor s banner prominently placed at finish line Opportunity to use official Komen St. Louis Race for the Cure logo Recognition on 40,000 Race bibs Representative to speak on main stage before survivor procession start Opportunity to have breast health awareness program for company Recognition as sponsor in Race news release Representative introduced on main stage on Race day Sponsor tent at Race site (provided by Komen St. Louis) Recognition on 45,000+ Race T-shirts Recognition on 20,000 registration brochures Recognition as local sponsor on Komen St. Louis website Recognition on main stage sponsor signage Recognition on 2,000 Race posters Race day Pink Ribbon Cafe invitations Invitations to Race kick-off party and Komen St. Louis grant awards event (events subject to change) Recognition as sponsor in Race media kit Recognition in team captain training manual Opportunity to distribute promotional items (provided by company) 8 x 3 finish line banner (provided by company) Recognition in 2015 Race sponsorship brochure Recognition as sponsor in PA announcements at Race 30x10 20x10 20x10 10x10 10x10 10x10 LOGO LOGO LOGO NAME NAME NAME LOGO LOGO LOGO LOGO NAME NAME LOGO LOGO LOGO NAME NAME NAME LOGO NAME NAME LOGO LOGO NAME NAME NAME LOGO LOGO NAME NAME NAME LOGO LOGO LOGO NAME NAME NAME

4 TARGETED MARKETING PACKAGES $10,000 and above TEAMS : $20,000 REACH: 33,300+ TEAM PARTICIPANTS/700+ HR DIRECTORS AND OFFICE MANAGERS More than 70% of the 2013 Race participants were on a team. Connect with other local human resources directors, office managers and team captains through our team outreach efforts. Company logo and link to sponsor s website on teams page of Komen St. Louis website Company logo on 20,000 registration brochures (teams section) Signage at team captain training rallies Company logo on team captain training manual (distributed in hard copy & available online on Komen St. Louis website) Company logo in team captain PowerPoint presentation Company logo in team captain s 10 x 10 Race site sponsor tent provided by Komen St. Louis Opportunity to provide tent banner Opportunity to distribute promotional items provided by sponsor STAGE : $17,500 REACH: 45,000+ RACE PARTICIPANTS Display your organization s logo for thousands of Race participants to see as they watch the survivor procession and the main stage festivities on Race day. All of the Silver Sponsorship benefits (see page 3) 5 x 5 stage banner provided by Komen St. Louis SLEEP IN FOR THE CURE : $12,500 REACH: 3,000+ PRE-RACE & POST-RACE PARTICIPANTS Reach your customers in all corners of the world with our special program designed for our community members who are dedicated to ending breast cancer forever but are unable to attend the Race. All of the Pewter Sponsorship benefits (see page 3) Option to provide Sleep In for the Cure premium item (subject to Komen St. Louis approval) Company logo and link to sponsor s website on Sleep In for the Cure page of Komen St. Louis website Company logo on 20,000 registration brochures (Sleep In section) SURVIVOR PAVILION : $10,000 REACH: 3,700+ BREAST CANCER SURVIVORS & THEIR GUESTS Show your support for the courageous survivors who have battled and beat breast cancer. All of the Pewter Sponsorship benefits (see page 3) Ability to host Race day breakfast in Survivor Pavilion Ability to provide Survivor Pavilion tent banner Company logo and link to sponsor s website on survivor page of Komen St. Louis website Company logo on 20,000 registration brochures (survivor section) 4 SHIP@KOMENSTLOUIS.ORG

5 TARGETED MARKETING PACKAGES $5,000 All $5,000 TARGETED MARKETING S RECEIVE: awards event (events subject to change) 2 Pink Ribbon Cafe invitations Opportunity to purchase Sponsors Square tent for an additional $2,500 + COMPETITIVE RUN : $5,000 REACH: 2,000+ COMPETITIVE RUNNERS Be a part of the Komen St. Louis Race competitive run and help challenge our chipped/timed runners to top their personal bests. Opportunity to provide banner for Race day competitive runner meeting area Opportunity to staff chip pick-up with up to 10 volunteers wearing organization s T-shirts (dates/locations TBD by Komen St. Louis) Company logo on 20,000 printed Race maps KEEPSAKE PIN : $5,000 REACH: 3,700+ SURVIVORS & 1,500+ VOLUNTEERS Showcase your company and send a direct message to thousands of survivors and volunteers by providing the pin card for the collectible keepsake pins. Opportunity to provide pin cards with organization s name, logo and message (subject to Komen St. Louis approval) START LINE : $5,000 As more than 45,000 participants line up and thousands cheer them on, your company s representative will stand above the crowd to start the Race. Opportunity for representative to start Race Opportunity to provide starting platform banner FINISH LINE : $5,000 Reach more than 45,000 Race participants as they experience the glory and emotion of crossing the finish line. Opportunity to provide finish line banner Opportunity to provide finish line volunteers wearing organization s T-shirts WORKOUT : $5,000 Help energize the 45,000+ Race participants by leading the pre-race warm-up routine on the main stage. Opportunity to provide up to three warm-up routine leaders/ representatives wearing organization s T-shirts GOLF CART : $250 EACH OR $5,000 FOR 25 CARTS Have your company name/logo buzzing around to all areas of our Race site by sponsoring the golf carts used by our Race coordinators Signs with company name or logo on front & back of cart (Additional benefits listed at the top of the page apply if purchasing all 25 golf carts)

6 TARGETED MARKETING PACKAGES $2,000 - $3,000 WATER STATION : $3,000 (LIMIT 8 S)* Add to the excitement of the Race experience with an oncourse presence handing out Komen St. Louis-supplied water to Race participants. Opportunity to provide branded/unbranded cups for station(s) Opportunity to provide at least 20 water station volunteers wearing organization s T-shirts Opportunity to provide table banners BLOCK : $2,000 (LIMIT 8 S)* Create your presence at one of the largest Komen Races in the world by helping us decorate our Race route through block sponsorship. We supply the sign and you supply the creativity! Opportunity to decorate a block along Race route MILE MARKER : $2,000 (LIMIT 2 S)* A great marketing opportunity to visually demonstrate your efforts to end breast cancer forever. Opportunity to provide mile-marker banner (vertical banner required) Company logo on 20,000 printed Race maps SURVIVOR PHOTO BOOTH : $2,000* REACH: 3,700+ BREAST CANCER SURVIVORS & THEIR GUESTS Be a part of a special treat for those in the Survivor Pavilion by sponsoring the photo booth. Your company name & logo will be imprinted on their keepsake. Opportunity to include your organization s name/logo on all Race day booth photos *If you purchase multiple Targeted Marketing Packages on this page and the combined value of the packages is $5,000 or more, you will receive the added benefit of name recognition on 45,000+ Race T-shirts and the opportunity to purchase a Sponsors Square tent for an additional $2,500. Our goal is to underwrite Race expenses through both cash and in-kind contributions. This ensures that more money can go directly to the fight against breast cancer. Despite Our goal mandatory is underwrite increases Race in expenses, the through 2012 both Race cash kept and expenses in-kind contributions. to less than 7.5% This of ensures revenue that a more tremendous money can accomplishment! go directly to the More fight than against $500,000 breast worth cancer. of Thanks products to our and services generous were supporters, donated to the the 2013 Race, Race helping kept expenses to offset costs. to less than 8% of revenue a tremendous accomplishment! More than $450,000 worth of products and services were donated to the Race, Examples helping to offset In-Kind costs. Sponsorship Opportunities Advertising Examples of In-Kind Awards Sponsorship and plaques Opportunities Billboards Entertainment Advertising Food Awards and and beverage plaques Moving Billboards and transportation Pledge Entertainment and team prizes Porta Food potties and beverage Postage Mobile hot and spots mailing services Printing, Moving production and transportation and copying Safety Fundraising pins and team prizes Security Porta potties Signage Postage and mailing services Sound Printing, systems production and copying Tents Safety pins Transportation Security Walkie-talkies Signage Sound systems Tents Transportation Video production Walkie-talkies IN-KIND OPPORTUNITIES IN-KIND OPPORTUNITIES Non-essential in-kind donations of products or services are categorized at half of the retail value for sponsorship purposes. Komen St. Louis must approve all Non-essential, in-kind donations. in-kind If you donations have an of idea products for an or in-kind donation services that are categorized you do not see at half listed, of the please retail contact value for us at sponsorship@komenstlouis.org purposes. Komen to St. discuss Louis must the idea. approve all in-kind donations. If you have an idea for an in-kind donation that you do not see listed, please contact us at sponsorship@komenstlouis.org to discuss the idea. SHIP@KOMENSTLOUIS.ORG 6 SHIP@KOMENSTLOUIS.ORG

7 THANK YOU TO OUR 2013 LOCAL S! * * Ameren Missouri Anheuser-Busch* Ansira Anthem Blue Cross and Blue Shield Breast HealthCare Center at Missouri Baptist Chesterfield Mall Citi* Dowd Bennett LLP Dr Pepper Snapple Group Edward Jones Emerson Energizer Express Scripts, Inc. FLEET FEET Sports Genesis Ob/Gyn Gold s Gym International Graybar Electric Company, Inc. HOLOGIC: 3D MAMMOGRAM TOUR Macy s MassageLuXe McCarthy Building Companies, Inc. McDonald s of St. Louis and Metro East Mercy* MetLife Metro Transit MONSANTO COMPANY Old Navy - St. Louis Market Peabody Energy Regions Bank Republic Services Safety National Casualty Corporation Saint Louis Galleria Sam s Club Market 3 St. Louis Savvis A CenturyLink Company Schnuck Markets, Inc.* Scottrade Sigma-Aldrich SSM Cancer Care* Staples Promotional Products St. Louis and St. Charles Women s Journals St. Louis Cardinals St. Louis Hometown Wehrenberg Theatres St. Louis Magazine St. Louis Post-Distpatch St. Louis Rams St. Luke s Hospital Stifel Summer s Eve Swank Motion Pictures, Inc. T-Mobile operated by Wireless Vision, LLC Technology Partners The St. Louis American Thompson Coburn LLP U-Gas U.S. Bank UPS Women s Dermatologic Society Yurbuds Sport Earphones ZAMboost *Official sponsor since inaugural Komen St. Louis Race

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