Does the world really need another probiotic product?

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Alberta May
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Only greens + proven to boostis energy and vitality, provide antioxid ant protection and balance ph. THAT S THE POWER OF PLANTS! HACKS BONE BUILDING WORKOUT AVOID HIDDEN TOXICS THE ULTIMATE SALAD BAR Gluten-Free BILLION CFUs AT WHAT S A VEGAN BUTCHER? PROTEIN CHEAT SHEET FAREWELL FLATULENCE! cover final.indd 00 alive 424 KILLER CORE WORKOUT THE FUNGUS AMONG US HORMONE MYTHS BUSTED PREGNANCY Vegan AT EXPIRY. 25 ORGANIC CERTIFIED Soy-Free h superfoo Women Rule! I Issue BILLION CFUs Only greens+ is proven to boost energy and vitality, provide antioxidant protection and balance ph. 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post-secondary educated have household incomes of more than $00,000 are from

average issue refer to the average alive issue 3 times, enhancing exposure to

positive attitude 84% toward companies advertising in alive CREDIBLE = CONTENT

alive s content, which has a strong impact on the brands they purchase.

.. 84% use natural health products 89% currently have a medical condition 58%

3 Influential. alive READERS... are predominantly female, from 30 to 55 years of age are primarily 77% post-secondary educated have household incomes of more than $00,000 are from households with 3 or more individuals invest approximately 50 minutes in the average issue refer to the average alive issue 3 times, enhancing exposure to advertising messages make purchases 78% based on what they read in alive have a positive attitude 84% toward companies advertising in alive CREDIBLE = CONTENT CONSUMER TRUST Research shows alive readers have a high level of engagement in alive s content, which has a strong impact on the brands they purchase. AMONG SHOPPERS... 84% use natural health products 89% currently have a medical condition 58% buy organic groceries 23% of weekly grocery budget is spent on organics 64% will pay more for good food for themselves and their family Source: Navigating Natural Health in Canada. - alive & Ipsos Reid PAGE 3 I alive media kit 209

Calendar. Each month alive delivers content that is fresh, innovative, and accessible.

easy-to-understand way. Readers enjoy actionable information designed to help improve their lives.

Not only is it a perfect time to rethink our overall outlook, but it s also an ideal time to reset our body s digestive equilibrium, with advice and support from alive.

From diet and exercise, to relationships and emotional health, alive provides readers with inspiration and information that they can take to heart.

water, and soil. This month, alive offers advice to help detoxify and cleanse inside and out.

some point in our lives. alive looks at strategies for cutting down our cancer risk from diet and lifestyle choices to immune system health.

4 Calendar. Each month alive delivers content that is fresh, innovative, and accessible. Trusted as the go-to resource for making healthy, natural, and sustainable lifestyle choices, alive articles explain otherwise complicated natural health and wellness topics in an easy-to-understand way. Readers enjoy actionable information designed to help improve their lives. FOCUS: digestive health ON DISPLAY: digestive health products What better time to put your digestive health in order than at the beginning of a new year. Not only is it a perfect time to rethink our overall outlook, but it s also an ideal time to reset our body s digestive equilibrium, with advice and support from alive. FOCUS: heart health ON DISPLAY: heart health products In this, the month of love and romance, we explore what keeps our hearts beating strong. From diet and exercise, to relationships and emotional health, alive provides readers with inspiration and information that they can take to heart. FOCUS: detox ON DISPLAY: detox & cleansing products With the shedding of old man winter, we look forward to spring by shedding ourselves of unavoidable contaminants from the air, water, and soil. This month, alive offers advice to help detoxify and cleanse inside and out. APRIL MAY JUNE JANUARY FEBRUARY MARCH FOCUS: cancer/immune health ON DISPLAY: immune health products It s a tough subject but one that many of us face, in one way or another, at some point in our lives. alive looks at strategies for cutting down our cancer risk from diet and lifestyle choices to immune system health. FOCUS: women s health ON DISPLAY: women s health products Women rule... at least in this issue. This month, alive focuses on what makes women strong and happy with insights and inspiration on subjects ranging from diet, nutrition, and supplements to beauty, fitness, and adventure. FOCUS: men s health ON DISPLAY: men s health products Men want the facts, with actionable tips and expert advice on topics that inspire and energize. In this issue of alive, we give it to them straight from killer workouts and how to fuel them to the latest research on health issues and prevention. PAGE 4 I alive media kit 209

FOCUS: brain health ON DISPLAY: brain health products This month, alive explores the many ways we can be good to our brain.

FOCUS: children ON DISPLAY: children s health products Although the sun may still be shining, the new school year is just around the corner.

health. FOCUS: cold & flu ON DISPLAY: cold and flu products It s back-to-school and back-to-germ time.

We help parents ensure their kids get active and stay active to create a strong foundation for healthy living.

And that s because we re learning more about how to maintain good health into our senior years.

5 FOCUS: brain health ON DISPLAY: brain health products This month, alive explores the many ways we can be good to our brain. We look at tips and strategies to help keep our brains firing on all cylinders from lifestyle and nutrition choices to brain-boosting supplements. FOCUS: children ON DISPLAY: children s health products Although the sun may still be shining, the new school year is just around the corner. In this issue, alive focuses on our kids from preschool to grad school, we explore what it takes to build a foundation of happiness, strength, and good health. FOCUS: cold & flu ON DISPLAY: cold and flu products It s back-to-school and back-to-germ time. This month, alive focuses on food, fitness, and strategies to keep kids healthy. We help parents ensure their kids get active and stay active to create a strong foundation for healthy living. OCTOBER NOVEMBER DECEMBER JULY AUGUST SEPTEMBER FOCUS: healthy aging ON DISPLAY: healthy aging products Sixty is the new 40. And that s because we re learning more about how to maintain good health into our senior years. In this issue, alive reveals the latest on fitness strategies, whole food recipes, longevity, and immune-boosting supplements to keep readers healthy longer. FOCUS: de-stressing ON DISPLAY: multivitamin and mineral products Our readers lives are never completely stress-free, but there are always ways to manage that stress. alive looks at how stress affects our health and well-being and how herbs and supplements can play a role in improving our stress-filled lives. FOCUS: superfoods ON DISPLAY: superfood products As we anticipate the holiday season ahead, we re unwrapping and celebrating the many health-giving roles of superfoods from acai berries to shiitake mushrooms, from avocado oil to turmeric... and so many more. PAGE 5 I alive media kit 209

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7 Deadlines. ISSUE AD RESERVATION DATE MATERIAL DUE January October 9, 208 November 2, 208 February November 6, 208 November 30, 208 March December 2, 208 January 7, 209 April January 8, 209 February, 209 May February 20, 209 March 6, 209 June March 22, 209 April 5, 209 July April 8, 209 May 6, 209 August May 7, 209 June 3, 209 September June 2, 209 July 8, 209 October July 9, 209 August 2, 209 November August 23, 209 September 9, 209 December September 24, 209 October 8, 209 Pricing and Payment Pricing is subject to change without notice. Prepayment is required for all first-time advertisers. Ads will not be placed until payment is received. Production charges for additional artwork are billed at $00 per hour. thrive thrive is a digital peek into what s coming in the next issue of alive magazine delivered monthly to our retail partners inboxes. A valuable tool, thrive enables business owners to plan for inventory choices and make the most of their display and promotional materials. thrive also provides a wealth of valuable information designed to support our partners in a quickly evolving business environment. SPECIAL Key Product Features pages provide a preview of supplements and other products advertised in the coming month s issue of alive magazine. The Key Product Features pages include a handy description of each item, with highlights and selling points, which enables business owners to plan for inventory choices and make the most of their display and promotional materials. Rates. thrive offers opportunities that ensure your brand message is received by retailers! Advertising in alive supports health food store sales. We regret that advertisements for multi-level marketing and direct marketers cannot be accepted. Likewise, website advertisements offering supplements, vitamins, or other products not available in health food stores cannot be accepted. Advertisements for therapeutic treatments are limited to licensed, scientifically proven methods (e.g., registered massage therapist, chiropractor, naturopathic physician, etc.). Products must be: + all natural and/or organic + available for sale in natural health stores in Canada alive reserves the right to approve all advertising. Company Profile Tell your story directly to retailers through the Company Profile. It s exclusive just Company Profile per issue! $,500 Specs. Tile ad: Desktop and mobile view requires 300 X 250 pixels as a PNG, JPG, or GIF file. Ads must be approved by alive, prior to publication, for content and design. Key Product Features Free for full-page advertisers in alive, and $50 per Feature for all others. Each Feature comes with a link of your choosing and your business phone number. Additional links from your Feature cost $00 each (maximum of 3 per product). Tile Ads Run-of-site tile ads are available in two pricing structures.. Full-page alive advertisers: $500 per static ad or $750 per animated ad 2. All others: $,000 per static ad or $,500 per animated ad PAGE 7 I alive media kit 209

8 alive magazine thrive alive USA delicious living sage alive.com alive Academy alive Connect alive Awards alive Listens alive enewsletter alive Executive Summit apg.alive.com PAGE I alive media kit 209 With the participation of the Government of Canada.

MEDIA KIT 2016 PUBLISHING GROUP YOUR NATURAL HEALTH AND WELLNESS PUBLISHER. apg.alive.com

MEDIA KIT 2016 PUBLISHING GROUP YOUR NATURAL HEALTH AND WELLNESS PUBLISHER. apg.alive.com MEDIA KIT 2016 BY PUBLISHING GROUP YOUR NATURAL HEALTH AND WELLNESS PUBLISHER apg.alive.com THE PUBLISHING STORY For 41 years our brands have been synonymous with natural health and wellness, editorial