The Current Status of Wearable and Fitness Tech

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Milton Christian Griffin
6 years ago
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1 The Current Status of Wearable and Fitness Tech Sponsors Presented by: Tallis Salamatian, MBA

2 Roadmap 1. History of Fitness Trackers 2. Device Tiers 3. Impact on Gyms 4. What BaziFIT Does

3 History Pedometers Heart Rate Cardio Machines New Fitness Tech

4 Pedometers South Germany Pedometer 1590 Manpo-kei (10,000 steps meter) Pedometer Japan 1960's John Harwood first patent for Pedometer 1924 FitBit Founded in 2007 Apple Health App 2014 present

5 History Pedometers Heart Rate Cardio Machines New Fitness Tech

6 Heart Rate Monitors Optical Heart Rate Sensor (red) 1975 First Wireless EKG Launched by Polar 1982 Optical Wrist Heart Rate (green) 2015 MyZone Strap EKG present

7 History Pedometers Heart Rate Cardio Machines New Fitness Tech

8 Cardio Machines Stationary Bicycle patented Exercise Treadmill patented Stair Master 1983 Elliptical present

9 History Pedometers Heart Rate Cardio Machines New Fitness Tech

10 New Fitness Tech Matrix Advanced Workout Analytics PUSH No Fitness Content Customized Fitness Content No Workout Analytics

11 Tier 1: Activity Trackers Tier 2: Cardio Trackers Tier 3: Smart Devices

12 Tier 1: Activity Trackers DEVICES Simple Devices WHATS TRACKED? Activity Steps Failed Attempts Sleep Jawbone Nike Basis

13 Tier 1: Activity Trackers Tier 2: Cardio Trackers Tier 3: Smart Devices

14 Tier 2: Cardio Trackers DEVICES Intermediary Devices NEW FEATURES Breath Rate Heart Rate Route Mapping

15 Tier 1: Activity Trackers Tier 2: Cardio Trackers Tier 3: Smart Devices

16 Tier 3: Smart Devices DEVICES Advanced Devices NEW FEATURES Rep Counting Workout Feedback Virtual Personal Training Muscle Engagement

17 Tier 3 s Impact on Gyms Engagement Insight Smart Classes Retention Value

18 Engagement Show Results Through Progress Tracking Engagement requires motivation. Results are the best way to motivate. 15% Weight Body Fat % Mirror Smart Devices

19 Engagement Show Results Through Progress Tracking, QUICKLY Engagement requires motivation. Results are the best way to motivate. 15% Weight Body Fat % Mirror Smart Devices Show results after a few workouts rather than months or years

20 Tier 3 s Impact on Gyms Engagement Insight Smart Classes Retention Value

21 Insight Know your members. Know your gym. What people do at your gym. What equipment to invest in. What classes to offer and when.

22 Tier 3 s Impact on Gyms Engagement Insight Smart Classes Retention Value

23 Smart Classes Similar to cardio or power monitors Enable: CrossFit class Suspension Free weights Balance Almost anything!

24 Tier 3 s Impact on Gyms Engagement Insight Smart Classes Retention Value

25 Retention Features designed to retain and grow your client base 1 Notifications Social Media Share-ability Group Challenges Recommendations

26 Tier 3 s Impact on Gyms Engagement Insight Smart Classes Retention Value

27 Value Add more value and grow your business Gym A Gym B No Tech Tech New Year Resolution Members Membership Fee $70 $70 20 x $100 Sensors 0 $2,000 5 Month Turnover 80% 40% 5 Month Revenue $21,000 $28,000 5 Month ROI 0 3.5X 12 Month Revenue $30,800 $57, Month ROI X Source

28 What BaziFIT offers

29 Virtual Training System

30 Engagement Always Know How You re Doing Instant visual feedback Counts reps & sets

31 Track Incremental Progress Like Never Before Progress Tracking Analytics for every rep, every set.

32 White Label Solutions Insight See all activity from a personalized dashboard

Smart Classes Monitor activity, equipment usage

33 Smart Classes Classes Reimagined In Person or Virtual Engagement Progress Tracking Insight Smart Classes Monitor activity, equipment usage and performance Targeted Marketing Differentiation

34 Member Retention Know What Your Clients Want Custom workouts by professional trainers Instant stats and feedback on form

35 Make Your Gym Stand Out Value

36 The Current Status of Wearable and Fitness Tech Sponsors Presented by Tallis Salamatian, MBA Thank you!

BREWFIT RULE FITNESS THE RIGHT WAY

BREWFIT RULE FITNESS THE RIGHT WAY BrewFit Fitness is going mobile. More than 60% of smartphone users have a fitness app on their phone. The use of fitness gadgets has seen an exponential growth and wearable