What is Giving Tuesday?

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1 Ambassador Toolkit

2 What is Giving Tuesday? #GivingTuesday is a global day of giving fueled by the power of social media and collaboration. Celebrated on the Tuesday following Thanksgiving (November 28th) and the widely recognized shopping events Black Friday and Cyber Monday, #GivingTuesday kicks off the charitable season, when many focus on their holiday and end-of-year giving.

3 How can I get involved in ICISF s Giving Tuesday #HelpSaveTheHeroes Campaign this year? There are many ways that you can be an ambassador for ICISF this year. Follow us on all of our Social Media pages for the latest updates on our #HelpSaveTheHeroes Campaign. Post about our Giving Tuesday campaign on social media (samples have been provided on the following pages) Post an #Unselfie and tell us why you are giving to ICISF this year THANK A HERO! This time of year is not only about the season of giving, but also giving thanks. We would like to show our support of first responders not only in our community, but also nation wide and internationally. Help us give thanks to different first responders around the globe this year! They might be featured on ICISF s Giving Tuesday page and social media!

4 Follow Us on Social Media rnational-critical-incident-stressfoundation plus.google.com/+internationalcritical IncidentStressFoundationInc

5 Facebook/LinkedIn/Google+ Save the Date: #GivingTuesday 2017 is November 28 th! ICISF is proud to be a part of the global celebration of giving. Visit to find out more about how you can give this year! #GivingTuesday is a global day of giving. Everyone, anywhere can participate! Join ICISF at and find out how you can help save the heroes! ICISF has joined the #GivingTuesday movement in order to raise money for the Academy of Crisis Intervention Scholarship Fund. This fund offers full/partial scholarships to first responders in need of CISM training. To learn more about how to contribute, visit Everyone has the capacity to give. Join ICISF on November 28 th to celebrate #HelpingSaveTheHeroesDay. Learn more at Hashtags to use: #HelpSaveTheHeroes #HelpingSaveTheHeroesDay #GivingTuesday

6 Twitter Mark your calendars! 11/28 is #GivingTuesday. How will you #HelpingSaveTheHeroesDay Give whatever you can to help first responders all over the world get scholarships for CISM training on 11/28 #HelpSaveTheHeroes #GivingTuesday is a day for everyone, everywhere to GIVE! Learn more and help support ICISF s campaign at Join ICISF this #GivingTuesday to help raise money for #CISM training first responders. #HelpingSaveTheHeroesDay

7 Social Media Post Sample "I ve just supported ICISF s #HelpSaveTheHeroes Campaign! Join me by visiting for #HelpingSaveTheHeroesDay #HelpSaveTheHeroes #GivingTuesday #givingback (Sample page featured below on next page)

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9 #UNselfie The #Unselfie, or the selfless selfie, is a powerful way to show how and why you are giving this #GivingTuesday. Here s 3 quick steps to becoming an #Unselfie master: Take a selfie with a caption or use our template (next page) to explain how and why you and/or your friends are giving. Add the hashtags #HelpSaveTheHeroes, #UNselfie, and #GivingTuesday. Post it to Facebook, Twitter, LinkedIn, & Google Plus share far and wide & get your friends to join you!

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11 THANK A HERO! This time of year is not only about the season of giving, but also giving thanks. We would like to show our support of not only first responders in our community, but also nation wide and internationally. Help us give thanks to different first responders around the globe this year! How do I participate in the THANK A HERO! Campaign? Go to and fill out the THANK A HERO! form by submitting a photo of a first responder, clinician, social worker, etc. in your community that has benefited from ICISF s training and their story on how the training has helped them, coworkers, and other community members. If you donated to our #HelpSaveTheHeroes Campaign, your first responder might be featured on ICISF s Giving Tuesday page and social media! check back each week for updates. You can also the first responders story and photo to Kelly Hall, our Development Coordinator, at khall@icisf.org.

12 Thank you! The International Critical Incident Stress Foundation would like to thank you in advance for all of your donations, support, and participation in this year s Giving Tuesday Campaign. Through generous donors like you, we are able to offer full/partial scholarships to first responders for CISM education and training. To learn more about our #HelpSaveTheHeroes campaign and how your donations are making a difference, visit

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