WHARF FEST 2018 SPONSORHSIP OPPORTUNITIES
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1 WHARF FEST 2018 SPONSORHSIP OPPORTUNITIES
2 WHARF FEST SPONSORHIP About The Fisherman's Wharf Community Benefit District The Fisherman s Wharf Community Benefit District (FWCBD) was founded in November of 2005 by the business and property owners of the San Francisco neighborhood. The district is funded through an annual assessment for 15 years from the property owners. The association is also a 501(c)(3), which allows the organization to apply for federal, state and locally funded grants, as well as to seek out sponsorships from companies with a philanthropic division. The Community Benefit District serves as a catalyst for unification of Fisherman's Wharf constituents to support a positive change to their San Francisco neighborhood. The purpose of the FWCBD is to preserve and enhance its vast waterfront landscape and multi-cultural heritage, while integrating modern efficiencies to enrich the experience of visitors from both near and far through market research, brand and destination marketing, sidewalk operations, district beautification, traffic and urban planning, and emergency preparedness. About The Fisherman's Wharf District Fisherman s Wharf is the number one destination in San Francisco and PIER 39 is the most visited attraction. As a destination, over 12 million people visit Fisherman s Wharf annually. During certain months, Jefferson Street, the main thoroughfare of the neighborhood, receives more pedestrian traffic than Times Square in New York City. The intersection of Jefferson & Taylor Streets is one of the busiest pedestrian intersections in the country and can swell to approximately 90,000 people per day. Our website, VisitFishermansWharf.com, receives approximately 30,000 unique visitors per month. 25% of visitors to Fisherman s Wharf are San Francisco and Bay Area residents. Fisherman s Wharf has 13 hotels with a total of 3,200 guest rooms. Fisherman s Wharf is the #6 top attraction in the US - Forbes Magazine. Facebook rating 4.5 (out of 5) stars Trip Advisor 4 (out of 5) star review rating and the recipient of their 2015 and 2016 Certificate of Excellence for the consistent achievement of high ratings from travelers. TripExpert 4 star (out of 5) star review and the winner of their 2016 Experts Choice Award. VisitFishermansWharf TheWharfSF FishermansWharf
3 Wharf Fest Quick Facts WHEN: October 20, a.m.-5 p.m. WHERE: Fisherman's Wharf - Little Embarcadero Street WHAT: A celebration of San Francisco's Historic Waterfront District Including an Chowder Competition, Street Fair, Entertainment, and Activities COST: Street Fair is Free, Chowder Competition Tasting Tickets are $15 WEBSITE: WharfFest.com About Wharf Fest The FWCBD s annual Wharf Fest is the largest event produced by the Fisherman's Wharf Community Benefit District. It attracts both visitors and locals to celebrate all things Fisherman's Wharf. It takes place at the central hub of the district near the iconic Fisherman s Wharf crab wheel sign. An estimated 30,000 people visited Wharf Fest in 2016, including over 600 attendees of ticketed events and festival programming including the chowder competition and music performances. The majority of festival attendees are local Bay Area millenials and national and international tourists. At the annual chowder competition 12 Fisherman's Wharf restaurants battle for the coveted honor of Best Chowder at Fisherman's Wharf. A winner is chosen from the people's choice and judges choice. Judges typically include prominent political figures and local media personalities. The event is produced by Steven Restivo Event Services (SRES). SRES is the top event production company in the Bay Area and produces legendary neighborhood festivals such as Fillmore Jazz Festival, The St. Patrick s Day Festival, North Beach Festival, and more. Wharf Fest Promotions The event is promoted across many communication mediums such as: The VisitFishermansWharf.com site, Eventbite, local event calendar website such as FunCheapSF.com, CBS Radio, BART posters, Muni advertising, Eventful marketing, SF Examiner, SF Weekly, across social media, and through press releases. Past Sponsors SPONSOR SIGN UP DEADLINE Sponsors included: Coca Cola, Suzhou Tourism, and The PORT of San Francisco. Past sponsors of Wharf Fest include: Cupcake Wineries, PIER 39, Big Bus, Ripley's Believe it or Not, Hard Rock Café, FunCheap SF, Where Magazine, and many more. Contact Us! Rachel Brown Marketing & Communications Director rachel@visitfishermanswharf.com Troy Campbell Executive Director troy@visitfishermanswharf.com
4 The Wharf's The Wharf's SPONSORHIP LEVELS Wharf Fest Gold Level Event Sponsor $10,000 Mention in all radio ads that reach over 500,000 people in the 9-county Bay Area Inclusion in all press releases for the event (each receives 25,000 impressions) Name and logo on volunteer and staff t-shirts for the event Name and logo on all promotional items given away at the event Logo inclusion on all marketing materials for the event to include but not limited to: o Postcards (qty 5,000) o Posters distributed and posted at area businesses (qty 200) o Facebook Event Pages (Facebook Likes 37,000+) o Logo in all newspaper and print advertisements Tile ad and link on the Fisherman s Wharf and SRES website event pages Name and logo listed on the Official Event Program Name and logo Inclusion on ballot forms (qty 500) Inclusion in on-site signage and branding at the event One 10ft x 10ft booth at Wharf Fest - table, tent, and chairs provided Verbal recognition at the event 8 tasting tickets for the chowder competition Wharf Fest Silver Level Event Sponsor $5,000 Logo inclusion of all marketing materials for the event to include but not limited to: o Postcards (qty 5,000) o Posters distributed and posted at area businesses (qty 200) o Facebook Event Pages (Facebook Likes 37,000+) o Logo in all newspaper and print advertisements Tile ad and link on the Fisherman s Wharf and Steven Restivo Event Services website event pages Name and logo listed on the Official Event Program Name and logo Inclusion on ballot forms (qty 500) Inclusion in on-site signage and branding at the event One 10ft x 10ft booth at Wharf Fest - table, tent, and chairs provided Name and logo on volunteer and staff t-shirts for the event Verbal recognition at the event 4 tickets to the chowder competition Wharf Fest Corporate Sponsor $2,500 One 10ft x 10ft booth at Wharf Fest - table, tent, and chairs provided One large banner at booth (to be provided by sponsor) The Corporate Sponsor level is intended for large for-profit businesses with six or more employees. Fisherman s Wharf businesses, nonprofits, and small businesses with five employees or less may sign up for a 10x10 booth using the Merchant application, which can be found at WharfFest.com
5 The Wharf's The Wharf's PAST MARKETING SAMPLES BART In-Car Ads 2016 Digital Banner 2014 Poster Graphic 2015 Event Program 2014
6 Sponsor Application pg.1 Please fill out Application page 1 & 2 and fax, or mail to: Steven@SRESproductions.com Ph ~ Fax: SRES, th Street, Ste #8, San Rafael, CA COMPANY NAME: CONTACT NAME: ADDRESS: TELEPHONE: WEBSITE: FAX: DESCRIPTION OF WHAT WILL BE PROMOTED IN BOOTH & SIZE REQUIRED: LEVEL: I would like to sponsor at the level of (please check one): Gold Level Sponsor $10,000 Silver Level Sponsor $5,000 Corporate Sponsor (10x10 space only) $2,500 o Will need to rent booth, tables, chairs $250 additional In-Kind Media Sponsor valued at $ Other $ I would like to personalize my sponsorship level, please contact me to discuss the cost Please note: *Prices increase if require more than one 10x10 space *Possible discount can be applied if sign up for 3 or more SRES events PAYMENT INFORMATION (please check one): Check enclosed Payment will come later Invoice me Charge a credit card (5% processing fee added) cc # exp Signature for credit card Authorization: date: SRES Tax ID# Make all checks payable to Steven Restivo Event Services and mail to th Street, Ste #8, San Rafael, CA Thank you for supporting the event! Steven Restivo Event Services, LLC ~~ Ph: ~~ Fax: ~ Steven@SRESproductions.com
7 Annual Wharf Fest Produced by Steven Restivo Event Services, LLC ~~ Ph: ~~ Fax: ~ Steven@SRESproductions.com Sponsor Application pg.2 Please fill out the Sponsor Application Page 1 & 2and fax, or mail to: Steven@SRESproductions.com Ph ~ Fax: ~ SRES, 805 5th Street, Ste #8, San Rafael, CA Steven Restivo Event Services, Inc shall use its best efforts to produce and promote the above festival with arts & crafts, music, entertainment, food, and beverages. The event is free to the public. 2. SPONSOR will promote and market its products and services at the event. Any premium giveaway items must be approved by Steven Restivo Event Services, Inc prior to the event. All activity related to the promotion will take place within the confines of the booth space only at the event. There are no roaming rights granted to you at the event, unless otherwise specified. There will be no direct sales of products at the event from the space, unless otherwise approved. 3. In consideration of all rights granted you in this agreement, SPONSOR agrees to pay Steven Restivo Event Services, Inc, a total cash sponsorship fee for participation in the event. SRES will a participant packet to SPONSOR that contains all necessary set up information 20 days prior to the Festival. 4. SPONSOR agrees to indemnify and hold harmless Steven Restivo Event Services, Inc and each of its officers, employees, directors and agents or clients from all claims, liabilities, costs or expenses, including reasonable attorneys fees that arise from or may be attributable to any error, omission or fault of SPONSOR. SPONSOR indemnification obligations hereunder will survive the termination or expiration of this Agreement. 5. Once we have a completed executed sponsorship agreement and payment for the Festivals SPONSOR has agreed to participate in, there are no refunds available. All sponsorship fees will be committed to the promotion, marketing, advertising and production of the events. We may in, some cases, be able to forward the sponsorship fees to other events within the same calendar year. All cancelation requests must be made in writing and received by our office via fax, or regular mail. Please site the reason for the cancelation. 6. Each party represents and warrants that it is free to enter into this Agreement without violating the rights of any person, that its trademarks do not infringe on the trademarks or trade names of any person and that it will comply with all laws and regulations pertinent to its business. 7. SPONSOR shall name Steven Restivo Event Services, INC, its officers, agents and employees, its client, and the City where the event takes place as additional insured on its insurance and provide Steven Restivo Event Services, Inc a certificate of the insurance prior to the events. If we do not receive the insurance certificate prior to the event, you will not be able to set up. Please include the following additional insureds on the insurance cert: Steven Restivo Event Services, INC, its officers, agents and employees, Fisherman s Wharf Community Benefit District, and the City and County of San Francisco 8. Let it be known that Steven Restivo Event Services, Inc is not liable for any failure to perform hereunder resulting from unforeseen events or circumstances beyond its control including, but not limited to, any delay, postponement or cancellation due to adverse weather, other natural catastrophes, labor disputes, strikes, wars, riots, insurrections, civil commotions, fire, flood, accident, act of God, Terrorism or other conditions beyond its control. 9. This Agreement does not constitute a partnership or joint venture or principal-agent relationship between us. It shall be governed by the laws of the State of California. It is complete and represents the entire agreement between the parties. 10. SPONSOR is responsible for any additional costs it incurs in excess of agreed upon amounts above. SIGNATURE: DATE: NAME: COMPANY:
Fisherman's Wharf Community Benefit District WHARF FEST SPONSORSHIP OPPORTUNITIES
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