The ESPA Innovation Awards
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- Rudolf Flynn
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1 2015
2 The ESPA Innovation Awards The ESPA Innovation Awards reflects the ESPA aim of to stimulate exchange of experience, best practice and know-how. It is made for destinations, facilities or initiatives that represent innovation in the true sense of the word; that is, the development of a new, more creative or more effective approach to any aspect of spas and health resorts management, operations or marketing. This is accomplished through more effective products, processes, services, technologies, or ideas that are readily available to the market. The emphasis in judging applicants for the ESPA Innovation Awards will be on how effectively the innovation addresses its stated objectives, which may be to improve efficiency, increase marketability, effect cost savings, achieve environmental goals, improve market position.
3 The ESPA Innovation Awards categories: CATEGORY DESCRIPTION ELIGIBLE TO ENTER C1 INNOVATIVE SPA & HEALTH RESORT DESTINATION C2 INNOVATIVE MEDICAL SPAS C3 INNOVATIVE THERMAL WATER SPAS C4 INNOVATIVE SPA HOTEL Awarded to: City Planning / Urban Development Plan / City Management / Destination Ambience / Facilities / Unique Selling Proposition / Marketing / Environment Protection Awarded to: Product / Design / Spa Management / Concept / Innovative Medical Spa Treatments / Unique Selling Proposition / Marketing /Environmental Protection Awarded to: Product / Design / Spa Management / Concept / Innovative Thermal Spa Treatments / Unique Selling Proposition / Marketing / Environmental Protection Awarded to: Product / Design / Spa Management / Unique selling Proposition / Marketing / Innovative Programs SPA Municipalities Medical Spa hotels / Medical Spa clinics or facilities (using local & natural resources) / Thalasso Spa & Resorts / Climate Spa & Resorts / Kneipp Spa & Resorts / Radon Spa & Resorts / Therapeutic Mud Spa & Resorts / Other Spa & Resorts using natural resources e.g. clay and peat, chalk, peloids and healing gases Thermal (Mineral) Water Centers / Facilities / Hotels (using thermal water/mineral natural water) Spa Hotels C5 INNOVATIVE SPA CONCEPT Awarded to: Building / Design / Equipment / Technology / Nature integration Companies specialized in spa design / spa construction / remodeling companies / design and/or production of spa equipment C6 INNOVATIVE HEALTH SPA PROGRAM Awarded to: Treatment concept / Implementation / Procedures / Duration of the treatment / Effective Program Outcome Spa managers, spa facilities
4 The ESPA Innovation Awards entry fees: CATEGORY Entry Fee C1 INNOVATIVE SPA & HEALTH RESORT DESTINATION 650,00 C2 INNOVATIVE MEDICAL SPAS 300,00 C3 INNOVATIVE THERMAL WATER SPAS 300,00 C4 INNOVATIVE SPA HOTEL 300,00 C5 INNOVATIVE SPA CONCEPT 650,00 C6 INNOVATIVE HEALTH SPA PROGRAM 300,00 Entry fees must be paid before entries will be submitted to the Jury for review. No refunds will be made.
5 The ESPA Innovation Awards how to enter: Participation in the ESPA Innovation Awards is only open to the ESPA member organizations Members. The only exception is Category 5 Innovative Spa Concept. In order to apply for the ESPA Innovation Awards, the candidates must respond to each of the following areas and submit the completed Application Form to the ESPA Secretariat Office no later than March 31 st, 2015 Download the APPLICATION FORM Download the HOW TO PREPARE AND SUBMITT ENTRIES Download the BENEFITS OF AN ESPA INNOVATION AWARD
6 The ESPA Innovation Awards evaluation: All completed submissions will be supplied to the Jury for rating according to the evaluation criteria and making recommendations for the award. The Jury will select a short list of applicants from which the final award winner on each category will be chosen. The final candidates of each category will be presented during the ESPA Innovation Awards Event Specifically, the evaluation criteria that will guide the Jury are as follows: Originality of the innovation Impact of the innovation Practicality of its application Measurability of the benefits Applicability
7 The ESPA Innovation Awards Gala: The ESPA Innovation Awards finalists will be closely guarded and will not be revealed before they are announced at the EIA Gala in Sopot (Poland), the 21 st of May 2015 Hotel Sofitel Grand Sopot ESPA Innovation Awards 2015 Gala Photo:
8 The ESPA Innovation Awards Winners: WINNERS BENEFIT PACKAGE High quality crystal trophy. Award Winner s certificate (Finalists will receive the Award Finalist s certificate). Award Winner s logo/seal image for use on stationery, websites and other marketing materials and channels. Media benefits Award publicity and promotion to a wide variety of Spa, Travel and Tourism press and media partners. 6 months Award publicity on the ESPA Website / ESPA Innovation Awards area (Awards categories C1, C2, C3, C4, C6). For the Category C5 Winner: 6 months Ad Banner (200x100 pixels) on the ESPA Website homepage ( 1.800,00 market value) Award publicity and promotion on the ESPA e-newsletter (Special ESPA Awards issue and June issue) 15 days of Award winning campaign on the ESPA Social Media channels hashtag: #ESPAInnovationAwards2015
9 The ESPA Innovation Awards Winners:
10 The ESPA Innovation Awards Sponsors: SPONSORSHIP OPPORTUNITIES Sponsoring the ESPA Innovation Awards offers your company or brand prestige and exposure to the industry leaders and key decision makers. PREMIUM SPONSORSHIP PACKAGE 5.000,00 GOLD SPONSORSHIP PACKAGE 3.000,00 SILVER SPONSORSHIP PACKAGE 1.500,00 Download the OPPORTUNITIES FOR SPONSORSHIPS INFO
11 The ESPA Innovation Awards Contacts: ESPA OFFICE Tel: espa.awards@espa-ehv.eu Adress: European Spas Association Rue d Arlon, 50 B 1000 Brussels BELGIUM
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