NEW AGE FITNESS WITH VIRAT KOHLI

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Jemima Hicks
5 years ago
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2 NEW AGE FITNESS WITH VIRAT KOHLI A new paradigm in fitness, this state-of-the-art fitness centre promotes a very dynamic and diverse set of programs, that match the requirements of today s generation.

3 OFFERINGS CARDIO ZONE Burn calories, increase lung capacity and heart efficiency RESISTANCE ZONE Enhance athletic performance, Increase strength. FREE WEIGHT TRAINING Weight management, increase lean body mass, increase BMR, reduce fat mass and increase the bone density. FUNCTIONAL ZONE Workout like athletes with the latest freestyle equipment to increase strength, balance, core strength, flexibility and co-ordination GROUP EXERCISE STUDIO Enjoy the fun-filled and cutting edge group classes to stay motivated and achieve your fitness goals SPIN STUDIO Burn calories with fun spinning workouts and powerful music HEALTH CAFE To ensure healthy eating for people coming to the center. In-house cafe serving healthy sandwiches, fresh fruit juices, salads, skimmed shakes etc. * PRO-SHOP* Offers branded fitness clothing and accessories for members. * only in Luxury & Super-Luxury models

PROGRAMS LESMILLS PROGRAMS * BODY JAM BODY PUMP BODY

POWER-PLATE KETTLE BELL TERA-BAND LADDER, CONES, MEDICINE

PROGRAMS BOLLY FUSION ABS BLAST HEART CORE ZUMBA H.I.I.T POWER YOGA R.

4 PROGRAMS LESMILLS PROGRAMS * BODY JAM BODY PUMP BODY COMBAT GRIT SERIES RPM FUNCTIONAL TRAINING VIPR TRX POWER-PLATE KETTLE BELL TERA-BAND LADDER, CONES, MEDICINE BALL TYRE WITH SLEDGE HAMMER BOSU BALL PLYO BOX FREESTYLE PROGRAMS BOLLY FUSION ABS BLAST HEART CORE ZUMBA H.I.I.T POWER YOGA R.I.P.P. MOVE IT MMA * Exclusively introduced in India

5 OUTDOOR FITNESS HYDRO FITNESS* EXER GAMING TREKKING CYCLING RUNNING YOGA WATER YOGA WATER AEROBICS AQUA THERAPY NEXERSYS * upcoming

6 EXPANDING FOOTPRINT With an ambitious plan to open around 200 centers in India over the next 2 years, CHISEL management is inviting franchisees. FRANCHISEE FACTS Expansion Format Area Required (sq. ft) Total Investment (INR Crore) Franchisee Fee (INR Lakh) Average Payback (Months) Agreement Term (Years) Target Area Express Studio Standard Luxury Super Luxury & above 80 lac cr Pan India Pan India Pan India Pan India Express: Group Workout, Freestyle Programs, Functional Training, Cross Fit, Basic Gym Studio: Group Workout, Freestyle Programs, Functional Training, Basic Gym, Wet Area, Steam, Lockers Luxury: All Facilities of Express, Studio Format, Spinning, Health Café + Pro Shop Super Luxury: All Facilities of Express, Studio Format, Spinning, Smart Pool / Hydro Fitness, Health Café + Pro Shop PREFERRED FRANCHISEE PROILE Fitness Experience: Experience & knowledge of the fitness industry Corporate Owner: Having space in an existing complex or a new corporate space Pure Investors: Financially strong individuals willing to invest in a profitable venture Facility Owner: Having space in a premium up-market, residential locality High Net Worth Individuals: Having existing space and land bank

7 Instructor Training Centre TM Fitness Party India s first fitness party with international sportsmen, athletes and fitness experts coming together to celebrate the #NeverStop attitude.

8 T I F N E S S I N D U S T R Y I N I N D I A Over the years, India's fitness industry has shown continuous growth. The fitness and wellness industry in India, valued at INR 1 trillion, is gradually being conquered by established brands, since regular gyms lack qualified trainers, nutrition consultants and professional managers. Immense Potential In USA, the membership in fitness clubs is 16%, while in India its just 0.4% in the top 7 cities. This shows huge potential for growth in this segment.

9 EXCLUSIVE SUPPORT ENSURING MUTUAL GROWTH & SUCCESS CHISEL (the franchisor) will provide extensive guidance & support to ensure smooth operations and hassle-free functioning of the franchised center. Set up: The franchisor will support franchisees right from choosing the best location to helping in the design, architecture and set up of the center. Training: The franchisor will conduct regular franchisee training programs for instructors, counsellors, trainers and the front staff. Special skill enhancing workshops will be conducted from time to time. Equipment: The franchisor will provide franchisees with a detailed list of equipment from world s leading brands for sourcing. Technology: The franchisor will facilitate franchisees with software required to run the business in an organized manner both at the front and back end. Marketing: The franchisor will share a detailed marketing plan designed to assist franchisees in effectively communicating the brand proposition thereby increasing and retaining customer base. Manpower: Assistance in recruitment and motivating manpower and equipping franchisees with tools to build a quality team. Operations Manual: The franchisor will provide an Operations Manual to maintain uniformity and operate franchisee set up as per franchisor guidelines. Franchisee Coordinator: The franchisor will appoint dedicated personnel to bridge the communication between the franchisee and the franchisor. Advertising & Promotions: The franchisor will organize events specific to marketing/branding of CHISEL at the national level. PR Support: The franchisor will ensure regular coverage for CHISEL at the national and regional level, and help in centralized brand building through Print, Outdoor, Web, Retail and Electronic media.

FOR FRANCHISING QUERIES, PLEASE CONTACT: TM info@chisel.co.

10 FOR FRANCHISING QUERIES, PLEASE CONTACT: TM PARTNERS facebook.com/chisel.india twitter.com/chisel_india instagram/chisel_india

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