Susan G. Komen Southwest Florida RACE FOR THE CURE. saturday, March 8, 2014

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1 M a r k e t i n g Pa r t n e r s h i p O p p o r t u n i t i e s Susan G. Komen Southwest Florida RACE FOR THE CURE saturday, March 8, 2014 March 7 Friday Night Pink Out Party 6 to 9 Coconut Point Mall Estero, Florida S Tamiami Trail Bonita Springs, FL

2 Extraordinary Audience Exceptional Exposure The Race is one of Southwest Florida s largest, most enthusiastic outdoor events. It attracts thousands of deeply committed men, women, and children who have laced up their sneakers each year to run or walk in the Susan G. Komen Southwest Florida Race for the Cure. Make a difference as a Race Sponsor and reap the benefits not only with thousands of participants, but also with customers and employees, by enhancing corporate/brand identity and customer and staff loyalty. Race Promotion The Komen Southwest Florida Race for the Cure attracts thousands of deeply committed women, men, and children who lace up their sneakers and run or walk through Coconut Point. Susan G. Komen Southwest Florida has exceptional relationships with local media partners who over deliver promotional support for the Race for the Cure. Race Sponsors receive exposure in a wide variety of media Through television, radio, print, online, race collateral and t shirts we have fantastic exposure to all media outlets. Race Collateral includes: Komen SWFL distributes fliers, posters, and race applications through a strong network of retail partners in addition to mailing directly to thousands of households. Your company will experience One-on-one connection with thousands of Race Participants. Exposure in Southwest Florida Media market. Access to over 30,000 individuals through Komen SWFL website. Visibility with thousands of Southwest Florida residents and tourists via Race collateral-posters, applications, counter cards, and race entry forms. Benefits of Involvement Build employee morale, company pride and teamwork. Generate community goodwill. Build awareness and brand equity for your brand or identity. Extend marketing dollars through numerous public relations opportunities. Reach a diverse audience at one event. Targeted audience for sampling and/or marketing for your product or services. Associate with the world s largest and most progressive grassroots network fighting to end breast cancer forever.

3 2014 Benefits BY Sponsor Level Premiere $50,000 Pink Diamond $30,000 Platinum $20,000 Gold $10,000 Silver $5,000 Bronze $2,500 Crystal $1,000 Media Business for the Cure $500 COMPANY VISIBILITY Recognition at Pre-Race Kickoff Events Logo on 8,000 Race Bibs Name on 40,000 Coconut Point Mall Directories Company Logo on Front Page Banner Website Company Logo in Komen E Newsletter Company Name in Race Press Releases Company Logo featured in Print Ads Company Link on Website Company Logo in Komen E Blast with link Signage along Race Route Opportunity to Include marketing item in 8,000 Packet Pick Up Bags Logo on 8,000 Event Programs Name Name Name Logo on 30,000 Race Entry Forms Name Name Name Company listed on 6,500 Race T-shirts Logo on 1,000 Event Posters Name Name Name Social Media, Facebook, Twitter & Instagram Company Logo on Website Name Name Name Use of Komen Race Logo (with approval) 1 Right to use Proud Sponsor of 2014 Southwest Florida RFTC within Southwest Florida market Thank You Ad RACE DAY RECOGNITION Company Banner on Start Line Towers Company Representative to Speak on Race Day Banners at Race Front Line Company Banner on Finish Line Logo on banner at main stage Recognition by Announcers on Race Day Expo Area Friday Night & Saturday Morning 10x20 10x20 10x20 10x10 10x10 10x10 Number of Company Banners at Event Opportunity to Include Gift in Survivor Bag COMPANY PARTICIPATION Breast Health Program for Employees Komen to Speak at Your Team Rally Event Complimentary Race Entries VIP Parking Passes for Race Day VIP Breakfast Passes

4 Specialty Sponsorship Opportunities Pre-Race Opportunities NEW! Friday Night Pink Out Party $20,000 (1 Available) Friday March 7th from 6 to 9PM Live Music, food and drink Name/Logo/Banner/Signage prominently displayed on Main Stage Name and Logo on tickets and print media Plus all benefits of the Platinum level Team Kick-Off Sponsor $2,500 (2 Available) Host a Kick-Off Event Pre-race Party Special campaign to 20,000 + with your logo and web link Opportunity to address guests at Team Kick-Off event (prior to race day) Logo on Team Captain Tool Kits (Deadline October 30th, 2013) Packet Pick Up Sponsor $2500 (5 Available) Host a Packet Pick Up event where race participants will pick up and register for race Special campaign to 20,000 + with your logo and web link Logo on Team Captain Tool Kits (Deadline October 30th, 2013) Opportunity to provide a bag stuffer for all race participants Survivor Brunch Sponsor $7,000 (1 Available) Host a brunch to honor 250 to 300 race participating survivors Name/Logo/Banner/Signage prominently displayed in Survivor Brunch and Survivor Area on Race Day Logo /Link in blast to all survivor participants containing invite Name/Logo on 500 invitations and programs Opportunity to address guests at Survivor Brunch event ( prior to race day) Plus all benefits at the Gold level Incentive Program & Products Value of items to equal level of benefits Any products that can help us offset the cost of the race, so we are able to grant more money back into the local community Race Day Opportunities Survivor Pink Ribbon Cafe Sponsor$ 10,000 (1 Available) Booth in the Survivor Pink Ribbon Cafe on Race Day Hosting of Breakfast and Product sampling for 800 survivors Opportunity to address guests in Pink Ribbon Cafe Name/Logo/Banner/Signage prominently displayed in Survivor Cafe Logo /Link in blast to all participants containing Race Map Opportunity to provide pre-approved special gift for 800 survivor gift bags with your logo on the bags Plus all benefits at the Gold level NEW! Kids for the Cure Sponsor $2500 (3 Available) Name/Logo/Banner/Signage prominently displayed in Kids for the Cure area Name/ Logo on special kids pink t-shirts NEW! Volunteer $5,000 (1 Available) Company logo and name on Race Application, volunteer blasts, and Race volunteer website page Race Day Volunteer Tent with your name/logo/banner Company materials to go to 600 volunteers Plus all benefits at the Silver level

5 Team Village Sponsor $3000 (2) Name/Logo/Banner/Signage prominently displayed in the Team Village Opportunity to address guests at Team Kick-Off event (prior to race day) Logo on Team Captain Tool Kits (Deadline October 30th) Start Line Refreshment Sponsor $2,650 (1 Available) Name/Logo/Banner/Signage prominently displayed on the table and tent area Race Water Sponsor $3,000 (1 Available) Name/Logo/Banner/Signage prominently displayed on Fashion Drive Ability to label 8,000 water bottles to be distributed at Friday Night Pink Out Party and on Race Day Water Station Sponsor $2,500 (3 Available) Name/Logo/Banner/Signage prominently displayed at Water Station Opportunity for employees to hand out water to 8,000 race participants Photo Booth Sponsor $3,000 (1 Available) Name and Logo on the booth in the Survivor Area Name and Logo printed on the photos Golf Cart Sponsor $5,000 (1 Available) Name and Logo on all golf carts and golf cart area Plus all benefits at the Silver level Tinkled Pink Sponsor $500 (30 Available) Name and logo on a portable restroom Decorate with your company logo and have fun, inside and out Man Cave Top Gun Level $5,000 Name and Logo displayed prominently on Man Cave banner/ all man cave signage Plus all benefits at the Silver Level Man Cave Wingman Level $500 Designated display area for products and services Plus all benefits at Business for the Cure Level Business for the Cure $500 Name on 24 by 24 sign located in Business Sponsorship Area One social media post on Facebook, Twitter, and Instagram Right to use Proud Sponsor of 2014 Southwest Florida RFTC within SW Florida Market Thank You Ad & Opportunity to include gift in survivor bag Post-Race Opportunities Post-Race Awards Ceremony Sponsor $2500 (1 Available) Host a Thank You to our Top Fundraisers and Teams for Race 2014 Opportunity to address guests in the audience VIP Sponsor Evening $5,000 (1 Available) Host a Thank you to our Sponsor s for Race 2014 Opportunity to address guest in audience Race Committee Sponsor $1,000 (2 Available) Host a committee event for the volunteers Opportunity to address guests in audience Plus all benefits at the Crystal level

6 WHY IT S IMPORTANT TO SUPPORT Susan G. Komen Southwest Florida One in eight women will be diagnosed with the disease in her lifetime. THIRTY women in the United States are diagnosed with breast cancer every hour, one woman every TWO minutes One woman will die of breast cancer every thirteen minutes in the US. About Susan G. Komen for the Cure Nancy G. Brinker promised her dying sister, Susan G. Komen, she would do everything in her power to end breast cancer forever. In 1982, that promise became Susan G. Komen for the Cure, now the world s largest breast cancer organization and the largest source of nonprofit funds dedicated to the fight against breast cancer with more than $2.2 billion invested to date. Research Dollars at work in Florida Since 1995, Komen has awarded over $10.4 million in research grants in Florida to Florida State University. The six Komen Affiliates in Florida invested nearly $7.9 million in their local communities last year for early detection and treatment of breast cancer, breast health education and outreach. In 2011, Komen awarded $55 million in research grants to 56 institutions in 25 states, the District of Columbia, Australia and Canada, adding to the more than $610 million in breast cancer research it has funded globally over the last three decades. WHO ARE WE? Since 2002, Komen SWFL has funded $5.9 million in local programs and $1.9 million in breast cancer research. In 2013 Komen SWFL granted $678,500 to community based breast health organizations. Komen Southwest Florida services a five county area including; Lee, Collier, Hendry, Glades and Charlotte. Did you know? 75% 25% NONE WHAT S NEW THIS YEAR Friday Night Pink Out Party - free concert on Friday night before Race Day, food, drinks and live music! Sponsors will be able to set up on Friday Night and participate Friday and Saturday. Kids For the Cure Man Cave for the Cure Bigger Team Village Area Flowers of Hope Garden New Sponsor Expo Area Survivor Pink Ribbon Cafe Golf Cart Sponsor Tinkled Pink Sponsor 75% of net proceeds stays in our service area of Lee, Collier, Hendry, Glades and Charlotte Counties to fund vital breast health education and breast cancer screening, treatment and patient navigation grants. 25% is contributed to the national Susan G. Komen for the Cure Grant Program to fund ground-breaking cancer research. of the money raised here locally goes toward any expenses on the corporate level.

7 SUSAN G. Komen Southwest Florida AFFILIATE GRANT RECIPIENTS $678,500 Cancer Alliance of Naples Serving Collier County, Bonita Springs & Estero CAN s mission is to make the lives of individuals who are touched by cancer easier by paying non-medical bills to free up $ 37,983. finances for medical treatment. CAN pays rent, utilities, car payments & repair, food gift cards and gas to get to treatment. Family Health Centers Serving Lee & Charlotte Counties and Western Hendry County Jessie Trice Breast Cancer Prevention Project provides Risk Assessment, Screening and diagnostic services aimed at $ 72,176. early detection of breast cancer in women & men from low-income, African-American and Hispanic communities. Healthcare Network of SWFL Serving Collier County This project breaks down breast cancer barriers by funding breast care education, transportation, screening & $ 66,247. diagnostic procedures for uninsured/underinsured, low-income men & women for whom no other funding is available. Lee Memorial Regional Cancer Center Serving Lee, Glades & Hendry Counties The Komen Breast CARE Program will provide uninsured/underinsured low-income individuals diagnosed with breast $ 112,658. cancer access to staging diagnostics and treatment; genetic screening, psycho-social support, education and navigation. Lymphedema Resources Serving Charlotte, Collier, Hendry, Glades & Lee Counties The grant provides lymphedema therapy and compression garments as well as a six-week survivorship program and a $ 36,836. monthly support group that addresses lymphedema education and awareness. NCH Healthcare System Serving Collier County The breast health program provides all citizens of Collier County breast health education; community resource education $ 59,621. and compassionate support. A breast health nurse navigator ensures continuity of care from diagnosis to survivorship. The grant provides assistance to our most needy uninsured or underinsured patients. Neighborhood Health Clinic Serving Collier County The clinic provides health care for the working, low-income, uninsured adults needing clinical breast examinations, $ 52,770. screening mammograms, diagnostic testing, staging procedures, and follow-up care. Partners for Breast Cancer Care Serving Lee County The focus is to provide services for improved early detection through screenings and diagnostic testing, and provides $ 99,431. case management and education. Senior Friendship Centers Serving Lee County The Centers target men and women between the ages of 50 and 64 providing clinical breast exams, resources, $ 11,468. education, breast health care scheduling, screenings, diagnostic mammograms and follow-up. Virginia B. Andes Volunteer Health Clinic Serving Charlotte County The Breast Health Partnership s activities include mammograms, diagnostics, community outreach, support groups $ 129,310. and actively engages medical-provider partners to realize cost-free surgeries. Since 2002 Susan G. Komen Southwest Florida Affiliate has donated a total of $5,953,385. to local breast health care services.

8 THANK YOU To Our 2013 Sponsors Premiere Sponsor Local Presenting Sponsor Mariann, Bob & Megan MacDonald Pink Diamond IN THE KNOW. IN THE NOW. Platinum Gold Silver Advanced Imaging of Port Charlotte CRS Technology Starbucks WAVV FM 21st Century Oncology Macy s Busey Bank Vi at Bentley Village Sports Authority Costco Bonita Springs Utility Bronze AW Property Company Creative Events & Rentals/Taylor Rentals Hole Montes, Inc. Fifth Third Bank Lehigh Regional Medical Center NeoGenomics Laboratories Gardner Plastic Surgery Al Larson Photography McDonald s Florida Virtual School Publix Super Markets Charities, Inc. PKE Marketing & PR Solutions T3 Communications Naples Diagnostic Imaging Center Stephen J Laquis, MD, FACS Two Men and A Truck Oakbrook Properties, Inc. Advanced Pain Management & Spine Specialists Nirvana Sleep Goldstein, Buckley, Cechman, Rice & Purtz, P.A. Inn at Pelican Bay Delta Property Maintenance First National Bank of the Gulf Coast Cardinal Commercial Properties Christine Intartaglio Crystal Healthcare Network of Southwest Florida Lowes Fawcett Memorial Millennium Physician Group Hyatt Place at Coconut Point Bonita Community Health Center S Tamiami Trail Bonita Springs, FL The Running Ribbon is a registered trademark of Susan G. Komen

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