TH E ORGAN PROJ ECT. Spon sor ship Deck

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1 TH E ORGAN PROJ ECT Spon sor ship Deck 1

2 A MESSAGE FROM OUR CHAIRMAN AND FOUNDER What a year it has been! Like any start-up, our first year of operations has been a busy one at The Organ Project and I am proud to say that we are off to an incredible start. The mission of The Organ Project is to end the organ transplant waiting list. Not only will that save lives, it will improve the quality of life for thousands of people, increase our national productivity and save a lot of money. Someone in Canada dies about every 30 hours waiting for an organ transplant. I know all too well the agony associated with waiting and I want to end the wait. Over the past few months, The Organ Project has been hard at work leveraging every opportunity to talk about the importance of organ donation and the need to register. We are developing new programs and building partnerships with other organizations that will help us extend our reach and maximize our impact. This has also been an incredible time for me personally. This past year alone, I watched with great pride as my eldest daughter graduated high school and started university. I had the opportunity to enjoy some time with my youngest daughter in Sweden. I watched the Senators go on a spectacular run for the Stanley Cup and I have been blessed to hear so many personal stories of both success and heartbreak with organ donation. I am grateful to have DID YOU KNOW? Right now, more than 4,600 Canadians are waiting for a life-saving organ transplant. More than 250 of them will die waiting. In 2015, there were 1,996 transplants performed in Canada, less than 50% of the transplants needed. In fact, about every 30 hours, someone in Canada dies waiting for an organ transplant. Registering to pass on your organs when you die is an important and easy way to help end the wait. It takes less than 2 minutes and costs nothing. All you need is a health card. While more than 80% of Canadians support organ donation, only 20% have registered. Registering as an organ donor does not change the care you receive. Health care professionals work diligently to save all lives and registration status is accessed only by organ procurement groups when there is no hope of survival. Even if you register, it is unlikely that you will become a donor only 2% of deaths in Canada in 2015 fulfilled the requirements for potential organ donors. This is why it is important for everyone to register. FOR FURTHER INFORMATION, PLEASE CONTACT: Bassett Events Inc. Jennifer Bassett Jbassett@bassettevents.ca this second chance and I owe it all to an anonymous donor. Let s work together to give others a second chance. It is highly likely that you will know someone that will need an organ transplant. The rate of organ failure continues to I sincerely hope that you will consider supporting The Organ Project and I look forward to seeing you at our gala in March. It is going to be a great night and you do not want to miss it. grow and Canadians are five to six times more likely to need an organ than we are to give one. One donor can save up to 8 lives. Canada s deceased donor rate is less than half of that of the best performing countries and has remained essentially flat for the last decade. 2 3

3 THE ORGAN PROJECT Established in 2016 by Eugene Melnyk, the mission of The Organ Project is to end the organ transplant waiting list. We aim to end the wait by: Our Team We are a small but energetic group fully committed to achieving our mission. Under the direct leadership of Eugene Melnyk, our staff and team of volunteers are led by Catherine Shaw in operations and Heather Faralla in fundraising. We work hard to limit our administrative costs by leveraging the support of contract organizations who work with us at often heavily discounted rates. We are also extremely grateful to the staff at the Ottawa Senators and the Ottawa Senators Foundation who work with us every day to help us achieve our mission Highlights NHL STANLEY CUP PLAYOFFS 2017 was a great year for the Ottawa Senators and The Organ Project was very fortunate to be given a significant presence at all of the Ottawa Senators home playoff games at the Canadian Tire Centre. With volunteers outside, promotional materials inside and commercials playing in the pre-game and in-game show, we were able to share our message repeatedly with over 173,000 fans. Thanks to the generosity of broadcasters such as Bell Media, The Organ Project radio and television commercials also received valuable air-play during the spring of Our spots aired more FOR FURTHER INFORMATION, PLEASE CONTACT: Bassett Events Inc. Jennifer Bassett Jbassett@bassettevents.ca 1. Improving the public s understanding of organ donation and transplantation. 2. Increasing the number of registered organ donors. Our Partners We are pleased to work with a select group of organizations to help us end the wait. In 2017, The Organ Project joined forces with Ashley s Angels to support the University of Toronto Transplant Institute s High School Outreach Initiative (HSOI). Developed by the leading multi-organ transplant centres in Toronto, the program combines a transplant practitioner and a transplant recipient in than 1,300 times in markets across Canada, including 2 NHL national broadcasts, raising awareness with MILLIONS of Canadians. WE DAY OTTAWA 2017 Imagine 17,000 screaming teenagers! That is the crowd Eugene, player Cody Ceci and transplant recipient Tina Proulx faced on Wednesday, November 15 th at WE Day Ottawa. An incredible opportunity for The Organ Project to reinforce the importance of registration to community-minded teens. a motivating and informative high school session. Youth are a critical part of our effort to end the wait. Youth provide Our goal is to continue to build the HSOI program in Toronto and, together with our partners, extend the program to other cities in Canada. Youth play a critical role in helping us end the energy, the passion and the cultural connection with other generations that allow us to spread the word and dispel the myths about organ donation. the wait. With a better understanding of organ donation, we hope youth will register when they turn 16, but perhaps more importantly, we hope they will help us educate older Thanks to WE Day, we achieved an unprecedented impact on social media for a five day period. Incredible. generations on the need and importance of registration. HUMAN RESOURCE PROFESSIONAL ASSOCIATION (HRPA) There are amazing things happening in transplant research and we are pleased to partner with the Canadian National Transplant Research Program (CNTRP) to help us keep abreast of current findings and direct our investments in areas that will help us end the organ transplant waiting list. CONFERENCE 2018 The Organ Project is delighted to be named Charity of Choice by the HRPA for their 2018 conference in Toronto: January 31 st Feb 1 st, The conference will give a unique the opportunity to help more than 4,500 HR professionals educate and motivate their workforces to help us end the wait. 4 5

4 THE ORGAN PROJECT How You Can Help REGISTER NOW Don t put it off. Give someone the chance to graduate high school, to have grandchildren, to get married. An incredibly generous gift that you can no longer use. MAKE SURE YOU ARE REGISTERED with your Provincial TIERS PLATINUM $100,000 GOLD $60,000 SILVER $25,000 Registered Persons Database. PLEASE CHECK. If you signed a paper donor card, a digital approval is now necessary in most Table of 10 4 Premium 2 Premium 1 provinces. Visit to access the registry in your province. Invitations to the Chairman s Reception 8 guests 4 guests TALK TO YOUR FAMILY Almost 60% of transplants are stopped Valet Parking Passes by family members unsure and unable to make the choice. Make sure your family understands you want to donate your organs. VIP experience at a home Ottawa Senators game in Owner s Box Box (18 guests) 6 guests 2 guests COME TO OUR GALA Learn more about the amazing impact of organ donation, network with key players in business, sports, and politics and enjoy a spectacular evening of entertainment. Complimentary Room at the Royal York hotel night of the Gala 2 rooms 1 room OUR PROGRAMS Consider sponsoring a program such as the High School Outreach Initiative, the development of a social media app to increase registration or fund a transplant research program. There are many ways to give. Evening program advertisement Full page Half page Quarter page SUPPORT YOUR EMPLOYEES Provide your employees with information on organ donation and encourage them to register. Short video about your organization s participation We can help. on The Organ Project website Better than Ever Premium recognition on video screens at the event On Wednesday, March 28 th, 2018 join us at the Fairmont Royal Thank you ad in major newspaper or publication York in Toronto for another not-to-be-missed evening. The Organ Project will host some of Canada s top business influencers, Inclusion in media releases politicians, and philanthropists alike. The entertainment will be Recognition on The Organ Project website first class, but the true stars of the evening will be our donors, recipients, and donor families. 6 FOR FURTHER INFORMATION, PLEASE CONTACT: Jennifer Bassett Jbassett@bassettevents.ca

5 TIERS PLATINUM $100,000 4 Premium Tables of 10, closest to the stage Chairman s reception for 8 guests to attend meet-andgreet with the entertainment Twenty (20) valet parking passes Private access to the owner s box at an Ottawa Senators home game for up to 18 people Two (2) complimentary rooms at the Royal York hotel for the night of the gala GOLD $60,000 2 Premium Tables of 10 Chairman s reception invitations for 4 guests to attend meet-and-greet with the entertainment Ten (10) valet parking passes VIP experience at a home Ottawa Senators game in the owner s box for up to 6 people One (1) complimentary room at the Royal York hotel for night of the gala FOR FURTHER INFORMATION, PLEASE CONTACT: Bassett Events Inc. Jennifer Bassett Jbassett@bassettevents.ca Full page evening program advertisement Short video about your organization s participation posted on The Organ Project website Premium recognition on video screens at the event Thank you ad in major newspaper or publication Inclusion in media releases Half page evening program advertisement Short video about your organization s participation posted on The Organ Project website Premium recognition on video screens at the event Thank you ad in major newspaper or publication Inclusion in media releases 8 9

6 TIERS SILV ER GALA DETAILS WEDNESDAY, MARCH 28 TH, 2018 Chairman s Reception 5:30 p.m. (invitation only) Dinner 7:00 p.m. Registration COMPANY NAME: CONTACT NAME: ADDRESS: $25,000 One (1) Table of 10 Five (5) valet parking passes VIP experience at a home Ottawa Senators game in the owner s box for up to 2 people FAIRMONT ROYAL YORK 100 Front Street West, Toronto, Ontario, M5J 1E4 Sponsorship I would like to be a Platinum Gold Silver Sponsor CITY & PROVINCE: POSTAL CODE: PHONE NUMBER: ADDRESS: Quarter page evening program advertisement Thank you ad in major newspaper or publication Inclusion in media releases Recognition on The Organ Project website Tickets Table for 10 guests: $15,000 No. of tables Includes name recognition in the evening program Individual Ticket: $1,500 No. of tickets PAYMENT INFORMATION TOTAL PAYMENT $ Visa Mastercard AMEX CARD#: NAME ON CARD: Donate EXPIRY: I cannot attend, but would like to help. CVV#: Please accept my donation. AMOUNT: $ SIGNATURE: Sponsorship/ R.S.V.P. Cheque / Money Order For sponsorship opportunities or to RSVP, please contact: Make cheque payable to: T.O.P. Foundation Mail to: The Organ Project, Royal Bank Plaza Jennifer Bassett, Bassett Events Inc. South Tower, 200 Bay Street Suite 2305, Jbassett@bassettevents.ca P.O. Box 73, Toronto, Ontario, M5J 2J2 10 FOR FURTHER INFORMATION, PLEASE CONTACT: Jennifer Bassett Jbassett@bassettevents.ca 11

7 THANK YOU FOR YOUR SUPPORT See you at the event! THE ORGAN PROJECT 200 Bay St, Suite 2305, PO Box 73, Toronto, ON M5J 2J1 theorganproject.net 12

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