SPONSORSHIP OPPORTUNITIES
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1 2015 ThunderCloud Subs Turkey Trot SPONSORSHIP OPPORTUNITIES
2 Presenting the 2015 ThunderCloud Subs Turkey Trot Austin s Thanksgiving Day family tradition for 25 years The ThunderCloud Subs Turkey Trot has raised more than $2.5 million for Caritas of Austin since the event began. The ThunderCloud Subs Turkey Trot is one of Austin s most beloved traditions. Held on Thanksgiving Day since 1991, the Trot is Texas largest five-mile run and continues to grow each year. Most importantly, 100 percent of the proceeds benefit Caritas of Austin an organization dedicated to preventing and ending homelessness, poverty, and hunger in the greater Austin area. As Austin continues to grow at a record pace, affordable housing and resources are becoming increasingly scarce, putting even more people at risk of experiencing poverty and homelessness. Now more than ever, we ask you to partner with us in the ThunderCloud Subs Turkey Trot to help support Caritas mission. The money raised at the Turkey Trot each year is critical to Caritas work helping thousands of individuals and families achieve self-sufficiency. Last year, more than 20,000 runners raised $335,000 for Caritas. Your sponsorship helps continue a long tradition of helping those less fortunate in our community. For 24 years, the ThunderCloud Subs Turkey Trot has helped Caritas clients the working poor, homeless and documented refugees achieve their goal of self- sufficiency. Founded in 1964 with the vision that all people deserve to have their basic needs met, caritas of Austin is celebrating 51 years of service to the Austin community.
3 Get Involved The ThunderCloud Subs Turkey Trot offers a variety of opportuni6es to match your company s marke6ng goals including cash and in- kind sponsorships. Be a part of more than 20,000 par6cipants and this 25- year tradi6on of helping Caritas make a difference in Central Texas! Caritas provides a safety net for those experiencing poverty and links them to resources to achieve self- sufficiency. Your support and contribu6ons will help Caritas of Aus6n provide a wide range of services to the working poor, homeless, and documented refugees living in Central Texas. Return on Your Investment Receive community visibility the Turkey Trot is the Aus6n Thanksgiving tradi6on. Enjoy associa6on with a high- profile event previous Turkey Trots have been featured prominently in the Aus$n- American Statesman, all local television and news radio sta6ons, and online via social media. Extend and reinforce your current marke6ng programs through PR opportuni6es. Showcase and test- market products to a highly targeted audience of more than 20,000 individuals. Build employee morale and demonstrate company commitment to the community. Partner with a local organiza6on that directly funds and benefits your local community. Sponsorship OpportuniHes Corporate Sponsorships: Ranging in price from $500 to $10,000, these packages allow your company name to be associated with the Turkey Trot prior to and during the event. Depending upon your level of sponsorship, your name or logo may appear on t- shirts, event posters, entry forms and pre- event adver6sing. On event day your message will reach an expected 22,000 people. In- Kind Sponsorships: The event sponsorship commisee accepts in- kind goods and services on a case- by- case basis. We also encourage you to promote your sponsorship in your adver6sing. This will be counted as an in- kind contribu6on toward your sponsorship. Teams: Build company morale and form a team. Team members receive all the benefits of individual event par6cipants. Teams may be comprised of families, friends and co- workers. We encourage teams to proudly wear t- shirts displaying their company name or logo on event day. Fundraising Program: Some employers may choose to pay for all or a por6on of their employees entry fee or provide matching funds for the entry fees and/or pledge dollars they raise. This is a great way to show your corpora6on s commitment to the community. Caritas of Austin will place 440 people in jobs.
4 2015 Sponsor Benefits The Big Gobbler Turkey Stuffing Gravy Pie Company Visibility $7,500 $5,000 $2,500 $1,000 $500 Inclusion in a $10,000 Radio Campaign Company Logo on Event Billboard Company Ad in Event Guide Full Page Full Page ¼ Page Company Logo on Entry Forms and T- shirts Inclusion in Caritas e- newslever (distributed to more than 2,000 people) Company Logo on Event Guide Sponsor Page Company Logo & Link on Event Website Company Logo on Caritas Website Event Day RecogniHon ParHcipaHon in Opening AcHviHes, IntroducHons and/or Event Start Designed Sponsorship Opportunity for Specific Area (stage, lead vehicle, food tent, awards area, etc.) OpHon to Sponsor Water Stop with Company Employees Company Banner Displayed on Course (8 x3 max size) Sponsor Provided Tent at the Event Event Day Announcer MenHons Company ParHcipaHon Complimentary Event Entries On- site Employee RegistraHon More Category Exclusivity First Rights of Renewal for 2016 Caritas of Austin will prevent homelessness for 500 families and individuals this year.
5 Caritas of AusHn Caritas of Aus$n is celebra$ng its 50 th anniversary as an integral part of our community s social services network and is one of Travis County s largest community benefit organiza$ons. Mission Caritas provides a service con$nuum for those experiencing poverty that begins with a safety net and links them to resources to achieve self- sufficiency. Vision Caritas envisions a community where there is respect for all individuals, hope for those experiencing poverty and opportuni$es for self- reliance. Did You Know? 88% of Caritas budget directly impacts lives. This year Caritas will: Serve over 20,000 adults & children Prevent 500 individuals and families from becoming homeless Help 150 people experiencing long- term homelessness move off the streets and find stable housing Serve over 85,000 nutri6ous meals in the Community Kitchen Provide take- home groceries for 43,000 meals for hungry families Provide housing and reseslement services to 500 refugees fleeing persecu6on in their home country Help 440 individuals find employment through our Employment Program Offer over 800 educa6on classes The Caritas Community Kitchen serves over 85,000 nutritious meals each year.
6 Turkey Trot ParHcipants From just 600 people in 1991, the ThunderCloud Subs Turkey Trot has grown to more than 20,000 par6cipants annually. The Turkey Trot asracts central Texas families and out- of- town holiday guests who enjoy Aus6n s favorite tradi6on year aeer year. TROT PARTICIPANTS THROUGHOUT THE YEARS Did You Know? The Caritas Pantry provides enough take home groceries for 43,000 meals.
7 The Central Texas Runner/Walker The Central Texas run/walk par6cipants comprise a highly desirable demographic, fihng most companies adver6sing and marke6ng goals. Demographics Household Income $25,000 to $49,999 17% Less than $25,000 3% $150,000 or more 18% Gender Female Male Marital Status Married Single Living Situa6on Homeowner Renter Educa6on High School or GED 6% Associate or Technical Degree 6% Other 3% Doctorate Degree 7% $50,000 to $74,999 15% $75,000 to $99,999 22% $100,000 to $149,999 25% % Master's Degree 24% With your help, this will be the best Turkey Trot ever! Bachelor's Degree 54%
8 Sponsorship Commitment Form Contact: Amy Jackson(Caritas) (512) Mike Haggerty (ThunderCloud Subs) (512) David Cohen (ThunderCloud Subs) (512) Mail to: ThunderCloud Subs Turkey Trot 1102 West 6th St. Aus6n, T FA: (512) Name of Company, Group or Individual (print name EACTLY as it should appear in event publication) Contact Person: Address: City: State: Zip: Phone Number: Fax: Sponsorship Level or Donated Items Qty Value Big Gobbler ($7,500) / Turkey ($5,000) / Stuffing ($2,500) / Gravy ($1,000) / Pie ($500) Total Contribution $ $ Check Amount OR $ Credit Card (Visa / MC / AmEx) Card # Expira6on Date Authorized Signature Name as it Appears on Card (PLEASE PRINT) HAVE A TEAM COORDINATOR CALL ME SPONSORSHIP CONTRACT MUST BE RECEIVED BY SEPTEMBER 16, 2013 TO INSURE INCLUSION IN ALL PRINT MATERIALS. Your support is sincerely appreciated. Donations are tax deductible to the full extent allowed by law. Signature of Sponsor Date Trot Representative Date
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