2018 AASP SPONSOR PROSPECTUS

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1 2018 AASP SPONSOR PROSPECTUS

2 Gain exposure to over 1,200 AASP members and thousands more industry professionals connected through AASP s various channels. SPONSORING WITH AASP AASP is pleased to offer valued sponsorship opportunities designed to maximize exposure within the organization and the advancement services industry and provide a strong return on investment. SUMMIT SPONSORSHIP Interact with over 500 attendees at AASP s premier educational and networking event in Chicago. REGIONAL SYMPOSIA SPONSORSHIP Gain exposure to over 250 advancement services professionals taking part in our 2018 regional events across the country. SURVEY SPONSORSHIP Take part in the release of highly anticipated survey results. DIGITAL SPONSORSHIP Sponsor our heavily trafficked FundSvcs Listserv or advertise on the AASP Website. CUSTOMIZE YOUR SPONSORSHIP AASP recognizes that each sponsoring organization has unique interests and needs. Contact AASP to customize a sponsorship package of available opportunities that will maximize your exposure and stay within your budget. To customize a package, contact AASP at aaspadmin@advserv.org or ABOUT AASP AND THE AASP MEMBER AASP is the preeminent network of current and aspiring leaders in advancement services who inform the strategy and direct the operations that fuel and fund nonprofit organizations. As the only association focused exclusively on bringing a big-picture perspective to the full scope of advancement services across all nonprofit sectors, AASP serves as an authority on best practices, an advocate for the field and an incubator of innovation. In a rapidly growing and evolving profession charged with managing and leveraging vast amounts of data and information, AASP provides education and tools to help members tackle what s now and prepare for what s next from emerging technologies to regulatory changes, risk mitigation to systems integration. Through the Association, passionate professionals forge connections and access resources that strengthen both the field and their individual careers, ultimately cultivating a healthier, more vibrant nonprofit sector. 1 SUMMIT November 14-16

3 KEY DUTIES OF ADVANCEMENT SERVICES PROFESSIONALS > Facilitate fundraising, gift processing, constituent tracking, relationship management, fund management and stewardship The majority of AASP members are employed by Higher Education institutions, followed by Healthcare organizations > Provide the essential infrastructure of the advancement enterprise > Position their front-line colleagues (fundraisers, alumni officers, etc.) for success in relationships with donors, potential donors, volunteers and other supporters > Minimize risks that management incurs by accurately recording and reporting fundraising information and by securely managing sensitive data > Understand, explain and apply all regulations and guidelines governing fundraising, gift processing and gift accounting (IRS, CASE, FASB/GASB, etc.) > Stay current with trends in philanthropy and with the technical developments that apply to the profession; communicate and lead their organizations in applying these developments Higher Education: 65% Healthcare: 10% K-12 Education: 5% Art/Culture: 4% Consulting: 4% Human/Social Services: 4% Other: 3% Environment/Wildlife: 2% Vendor: 2% Religion: 1% ORGANIZATIONAL BREAKDOWN The AASP Summit, first held in 2008, is the annual signature event for the association, attracting more than 500 advancement services professionals. Celebrating its 10-year anniversary in 2017, Summit continues to deliver even greater benefits to sponsors for 2018 at our new location, the Chicago Hilton. WHY BECOME A SUMMIT 2018 SPONSOR? > Our Summit location at the Chicago Hilton offers prime exhibitor location in the center of all Summit activity. > AASP sponsorship packages enable sponsors to be among the largest and most influential group of advancement services professionals from all nonprofit sectors, including arts and culture, healthcare, higher education, environmental causes and national and regional organizations in the country and beyond. > Sponsors can count on receiving in-depth knowledge of the trends and progress of the advancement services profession at Summit. As a Summit 2018 sponsor, you will have direct access to industry decision-makers and clients most important to your company, and you ll meet others who can benefit from the services your company provides. > The AASP board, its founding members and past Summit attendees will be on hand to make introductions to ensure that you or your company representatives can make the most of the time spent at Summit. You ll have high visibility, preferred seating at select events and public recognition for your contributions. SUMMIT ATTENDANCE SUMMIT November 14-16

4 2017 SPONSORS PREMIER PLATINUM NEWCOMER S SESSION MOBILE APP TRACK GOLD SILVER BRONZE 3 SUMMIT November 14-16

5 Space is limited to 32 booths. Sign up early before space runs out! SUMMIT SPONSORSHIP OPPORTUNITIES Elevate your company s visibility through our various recognition benefits: PREMIER SPONSOR: $15,000 Welcome attendees to the conference and introduce opening keynote speakers. Rotating banner advertisement on AASP website (4) complimentary AASP memberships (1) mobile app push notification Welcome attendees at the opening of the conference, introduce keynote speaker Complimentary 90-minute Demo Room time slot Logo recognition in on-site program Signage at the event recognizing level of support One-page chair drop at general session Registration for (4) representatives (additional representatives (1) mobile app push notification PLATINUM SPONSOR: $12,500 Sponsor the President s Reception. Rotating banner advertisement on AASP website (2) complimentary AASP memberships Provide remarks at President s Reception Signage branded to your event at the President s Reception Complimentary 90-minute Demo Room time slot Flyer, giveaway item or insert placed in meeting materials EXECUTIVE SESSION: $12,500 Sponsor the Executive Session. Rotating banner advertisement on AASP website (2) complimentary AASP memberships Pre-registration mailing list for sponsor event one month prior to meeting Provide remarks at Executive Session Signage branded to your event at the Executive Session Complimentary 90-minute Demo Room time slot One-page chair drop at Executive Session Registration for (4) representatives (additional representatives Sponsor event attendee mailing list provided after Summit (1) sponsored e-blast to Executive Session participants DIAMOND SPONSOR: $10,000 Sponsor the Awards Lunch and Annual Meeting of the Society. Rotating banner advertisement on AASP website (3) complimentary AASP memberships (1) mobile app push notification Provide remarks at the Awards Lunch and Annual Meeting & Presentation of Awards to recipients by sponsor representative Signage at the event recognizing level of support Registration for (3) representatives (additional representatives One-piece chair drop during luncheon 4 SUMMIT November 14-16

6 SUMMIT SPONSORSHIP OPPORTUNITIES continued NEWCOMER S SESSION: $7,500 Sponsor the Newcomer s Session. Rotating banner advertisement on AASP website (2) complimentary AASP memberships Pre-registration mailing list for sponsor event one month prior to meeting Provide remarks at Newcomer s Session Signage branded to your event at the Newcomers Session One-page chair drop at Newcomer s Session Sponsor event attendee mailing list provided after Summit (1) sponsored e-blast to Newcomers Session participants GOLD SPONSOR: $7,500 Sponsor one of the Panel Sessions of the conference. (1) complimentary AASP membership Introduce the Panel Session speaker and provide remarks to the audience Signage at the event recognizing level of support One-page chair drop at sponsored event SUMMIT MOBILE APP SPONSOR: $7,500 Summit attendees are heavy users of the event mobile app. Put your company in the forefront. Draped Tabletop exhibit with (1) registration Exclusive, dedicated section in app menu with company logo as menu icon Custom achievement badge related to your company (1) Attendee Poll to app users appears on top of activity feed Company logo in all app promotion s, in program and on web page Promoted posts (with image and link) (1) before, (1) during, (1) after Push Notifications (1) before, (1) during, (1) after WORKSHOPS SPONSOR: $7,500 Includes sponsorship of a pre-summit workshop outside of Newcomer s and Executive sessions. (2) complimentary AASP memberships Pre-registration mailing list for sponsor event one month prior to meeting Provide remarks at Workshops Signage branded to your event at the Workshops One-page chair drop at Workshops Sponsor event attendee mailing list provided after Summit (1) sponsored e-blast to Newcomers Session participants 5 SUMMIT November 14-16

7 SUMMIT SPONSORSHIP OPPORTUNITIES continued TRACK SPONSOR: $4,200 Sponsor one of the five educational tracks. (1) complimentary AASP membership Host an educational track session room and provide remarks at the beginning of the session Signage at the event recognizing level of support Flyer, giveaway item or insert placed in meeting materials SILVER SPONSOR: $2,500 Display your products and services in the Exhibit Hall. (1) complimentary AASP membership Flyer, giveaway item or insert placed in meeting materials Signage at the event recognizing level of support SPONSORSHIP AGREEMENT All sponsor-provided blasts require AASP approval. Deadline for submitting sponsorship application is August 1, 2018, in order to be included in all on-premise signage and public recognition during the conference. Sponsorship payment is due in full when sponsorship application is submitted. Cancellations must be received in writing. Cancellations received in writing prior to August 31 will receive a full refund, less $150 cancellation fee. No refunds will be made after August 31, Upon receipt of application and payment, sponsor logistics will be sent to the indicated contact. AASP STRATEGIC PARTNERSHIP COMMITTEE David Lawson Chair Michelle R. Hussey Board Liaison Todd Blandford Donna Freddolino Charlotte McGhee Shomari White 6 SUMMIT November 14-16

8 VENDOR LAYOUT Hilton Chicago SESSION SESSION SESSION SESSION SESSION DEMO EXHIBIT HALL Exhibit Hall located at the center of Summit activity, surrounded by breakout session rooms. All networking breaks, offering attendees beverages and food, will take place in the Exhibit Hall. Space is limited to 32 booths. 7 SUMMIT November 14-16

9 AASP s Regional Symposia are convenient, competitively priced educational events designed for busy advancement services professionals looking to stay ahead in their profession without having to deplete their professional development budget for the year. They offer intimate, expert education, roundtable discussions and networking. AASP s Regional Symposia are a prime opportunity for partners and supporters of the advancement services profession to engage one-on-one with driven, decision-making professionals REGIONAL SYMPOSIA AASP s Regional Symposia bring the newest training and education to advancement services professionals around the United States. FEBRUARY 22 South Florida Advancement Services Symposium Girl Scouts Camp Mahachee in Coral Gables, Florida MARCH 11 Boston Area Advancement Services Symposium Bryant University MARCH 23 Washington D.C. Advancement Services Symposium CASE Headquarters KEY POINTS Average attendance per symposium between individuals Open to AASP members and non-members Typically take place in a university setting MARCH 23 Atlanta Advancement Services Symposium Scheller School of Business Georgia Institute of Technology REGIONAL SYMPOSIA SPONSORSHIP OPPORTUNITIES Higher levels of sponsorship receive exposure at multiple regional symposia. PLATINUM SYMPOSIUM SPONSOR: $7,500 Exposure at ALL regionals, including table and representative registration. Opening remarks (3 minutes) Lunchtime pitch presentation (15 minutes) Inclusion in AASP mobile app Promotional material displayed Logo on presentation slides Inclusion as sponsor in all promotional materials (e-alerts, website, flyers, etc.) Receive contact list (mailing address only) of event attendees GOLD SYMPOSIA SPONSOR: $6,000 Exposure at ALL regionals. May request table and representative registration at up to three events. Acknowledgement at and promotional material displayed during happy hour event Inclusion as sponsor in all promotional materials (e-alerts, website, flyers, etc.) Inclusion in AASP mobile app Receive contact list (mailing address only) of event attendees SILVER SYMPOSIA SPONSOR: $4,500 Exposure at ALL regionals. May request table at up to two events. Receive contact list (mailing address only) of event attendees Inclusion as sponsor in all promotional materials (e-alerts, website, flyers, etc.) Inclusion in AASP mobile app INDIVIDUAL REGIONAL SPONSOR: $2,500 Sponsorship exposure and table with representative registration at one event. Inclusion as sponsor in all promotional materials for single event (e-alerts, website, flyers, etc.) Inclusion in AASP mobile app Receive contact list (mailing address only) of event attendees 8 SUMMIT November 14-16

10 SPONSOR THE FUNDSVCS LISTSERV Get exposure to more than 3,800 advancement services professionals. ABOUT FUNDSVCS Started in 1994 by John Taylor of John H. Taylor Consulting, LLC, and one of AASP s founding members and a past president, FundSvcs became the official listserv of AASP in October It is a repository of valuable information and insight into the questions advancement services professionals face on a day-to-day basis. It is the largest non-profit list in the United States serving the advancement services profession, with over 3,800 subscribers. FundSvcs won the grand prize in the LISTSERV Choice Awards. ANNUAL SPONSORSHIP: $35,000 Sponsor Benefits: Logo displayed on the FundSvcs Search Page Text reference in all communications to FundSvcs listserv by AASP Recognition at AASP s Annual Conference, Summit, as the FundSvcs Sponsor Right to use Sponsor of AASP FundSvcs in marketing communications (approved art will be provided) Acknowledgement in member quarterly newsletter AASPIRATION YOUR LOGO GOES HERE ADVERTISE ON The AASP website is heavily trafficked by professionals who want to build their expertise and learn about tools to help them work more effectively. Each month, the AASP website sees more than 2,500 users and 15,000 pageviews. SUMMIT PAGE ROTATING BANNER $750/month INTERIOR PAGE ROTATING BANNER (NON-SUMMIT) $300/month AASP SURVEY SPONSORSHIP: $5,000 Sponsor an AASP survey on an advancement services topic relevant to your organization. Survey sponsors receive recognition in survey messaging, within the survey and on post-survey reports and presentations of the findings. To inquire about sponsorship opportunities, contact AASP at aaspadmin@advserv.org or Register to be a sponsor on our website,