12th Annual Patterson Dental EDUCATIONDAY. At the Grand Geneva Resort & Spa FRIDAY, NOVEMBER 13, 2015

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1 12th Annual Patterson Dental EDUCATIONDAY At the Grand Geneva Resort & Spa FRIDAY, NOVEMBER 13, 2015 Explore our Education Day in Lake Geneva while setting sail with today s trending topics in dentistry! BRING YOUR ENTIRE TEAM! Don t miss the Manufacturer Fair with over 40 vendor partners!

2 Select ONE course from the MORNING SESSION (STARTING AT 8:30 A.M.) Mike Bark Jake Weiss Dan Krueger COURSE A: Tax Talk and Dental Investment Success Presented by Andy McCarty CPA, Mike Bark, CPA, CVA - Edge Advisors Edge Advisors takes a look at the investment landscape and provides guidance on the most valuable ways for a dentist to save for retirement. We ll take a quantitative and case example approach to determining how much you ll need in the years after you fi ll your last cavity. Our goal is to either get you comfortable with your current approach or make you aware of changes that can be made. Some of the questions we ll help you answer: How much do I need for retirement? And what will my annual income be in retirement? Does a 401k makes sense for my practice and employees? Do I need to do all of my savings in a pre-tax retirement account? What are the pros and cons of a taxable account? COURSE B: Increasing the Value of your Practice and Adding Profit Presented by Jake Weiss, Noelle Hille, RDH and Kara Tess - Edge Advisors As an owner dentist, your practice value is a key component to fi nancial freedom, both now and when the time comes to consider retirement. Taking a strategic approach to understanding how to balance the clinical side of the practice with the business side of the practice can make all the difference. We ll discuss different tactics, methods and tools to increase the value and profi tability of your practice throughout your career as a dental professional. Join us to learn how you can stand out from the crowd! Topics to be covered include: Business Planning Strategically planning for practice growth and sustainability How can I increase profi tability? What investments do I need to make? How do I maximize hygiene production? How do I increase patient acceptance? Lining Materials Don t forget about this option... what are the advantages/benefi ts? Composites True nanocomposites maximizing esthetics without sacrifi cing strength. Posterior composites traditional vs. bulk fi ll composites... what s new on the horizon? What are my tax consequences in retirement? When do I need to take required minimum distributions? What is my practice worth? How much will I receive after taxes? What should I do with the proceeds? When should I retire? When should I sell my practice? Marketing Building the practice brand, increasing your patient base, and building equity Why is a strong brand presence important? How can it benefi t your practice? What is the ROI I can expect on marketing my practice? COURSE C: Practical Solutions for Restorative Procedures from Start to Finish (plus a bonus segment of Cements - proper selection and techniques) Presented by Dan Krueger Scientifi c Affairs Manager 3M ESPE Dental Products Division/3M During the Restorative Procedure, there are many steps involved and considerations for choosing the best dental materials for optimal clinical results. From this lecture the attendee should expect to gain a better understanding of dental adhesives, composite materials and their options for use. At the end of this session, you will walk away with greater confi dence to achieve great natural looking results, better esthetics, increased patient satisfaction and reduced chair time. Key topics: Curing Lights Methods to optimize conversion.. important now more than ever! Finishing & Polishing Keeping it simple and getting great results. Adhesives Stick with the latest generation; Universal adhesive! Dr. James Eike Dr. Scott Benjamin Wes Jankowski Kelly Ogle COURSE D: An Interactive Demonstration Utilizing Sirona 3D Technology Presented by Dr. James Eike This course is a hands on, interactive demonstration of actual cases diagnosed, developed and treatment planned using Sirona 3D technology. Patient 3D case studies will include: pathology, endo, perio, implantology with CEREC integration and Sirona surgical guides (including CEREC guides). Computers with full version of Sirona software will be available for participants to navigate through each case with Dr. Eike. Seating is limited to 10 doctors per session. Experience dentistry in the 21st century. COURSE E: Considerations When Incorporating Lasers into Everyday Dentistry and Enhanced Dental Hygiene Presented by Dr. Scott Benjamin This program will enhance the attendee s knowledge of the science, functionality, importance, and applications that lasers bring to enhance everyday patient care especially as it relates to the dental hygienist. It will explore the who, what, why, where, when, and how to incorporate diode soft tissue lasers into your practice and dental hygiene program including guidance in the local rules pertaining to hygienists and laser treatment. It is designed to help separate the facts from the fi ction about lasers and to give the attendees the knowledge and confi dence to include laser technology to enrich their patient care. COURSE F: Hail to the Power of the Purse: Women Are Not a Niche Market, They Are the Critical Market! Presented by Wes Jankowski Every practice knows that women make 90%+ of the healthcare decisions for their families, but very few practices have formal marketing initiatives, and systems and protocols in place specifi cally focused on serving this powerful demographic. You must understand how to uncover their expectations and buying motives, and to develop creative ways to connect. In this session, you will learn communication and networking techniques essential to reaching women, how to help them feel important and valued, and how to anticipate what they want and make a clear statement of how your product/service will add value to their lives. If you can connect with them, you ll gain loyal, returning customers (and their network of family and friends). COURSE G: Kelly D. Ogle, BSDH, MIOP, CHOP, CMPM - OSHA/HIPAA Specialist, DoctorsManagement Presented by Kelly Ogle Join Kelly for a light-hearted approach to the serious world of OSHA. Where safety of the employee is key. Learn the rights of the employee and the responsibilities of the employer; How to prepare for an OSHA inspection; and Determine the possible compliance defi ciencies in your offi ce that can occur and how to correct them by knowing what needs to be done in the fi rst place.

3 Dr. Pete Gardell COURSE H: Creating a Digital Hub in the General Dentist Office Presented by Dr. Pete Gardell Technology in our world is advancing at a rapid pace allowing us to do routine tasks faster and better. The dental office is no different; we are also experiencing a technology revolution that is impacting all areas of the practice. The centerpiece of this digital waterfall is a digital impressioning system. Impressions are the foundation of all complex restorative procedures, which we perform daily without thinking of the time, expense or inherit errors involved with the process. The conversion from this established analog process to a streamlined digital workflow will be discussed including what the immediate benefits are. Even more important are the opportunities that this conversion to a digital workflow affords to all the disciplines we practice in our offices orthodontics, orthotics, sleep medicine, restorative, treatment planning and implantology. Efficiency, predictability, and profitability are all the benefits that arise. Discover how you can bring these desirable features to your office. COURSE L: Nano Technology The Evolution, 10 Years Later Presented by Gregor Connell After over 10 years of nano technology being utilized in the industry, this seminar outlines the advancements made after a decade of use. The evolution of the class and the inherent clinical advantages are identifi ed and explained. Are you on the Nano-Wagon? Select ONE course from the AFTERNOON SESSION (STARTING AT 1:00 P.M.) Dan Easty Doreen Johnson Dr. Scott Benjamin COURSE I: Your Digital Assistant Presented by Dan Easty Join us for tips and tricks on the latest technology from Patterson Dental. Make your time more productive while our services automate tasks for you, leaving you with more time to focus on your patients. Learn electronic patient communications to keep your patients on top of their dental needs. Learn how to use a practice dashboard to streamline your practice. And learn how you can have your practice at your fi ngertips no matter where you are! COURSE J: From Risk to Results: Periodontal Instrumentation for the Advanced Practitioner Presented by Doreen Johnson, RDH, MA. Ed.; Dentsply This course is based on current scientifi c literature and will provide the clinician evidencebased tools and strategies for comprehensive patient care. The Evidence-Based Decision Making (EBDM) process will be discussed with regard to periodontal risk assessment protocols, salivary diagnostics, and progressive treatment planning. Advantages of ultrasonic instrumentation will be examined as demonstrated in the current research for obtaining successful clinical outcomes. COURSE K: Considerations When Incorporating Lasers into Everyday Dentistry and Enhanced Dental Hygiene Presented by Dr. Scott Benjamin This program will enhance the attendee s knowledge of the science, functionality, importance, and applications that lasers bring to enhance everyday patient care especially as it relates to the dental hygienist. It will explore the who, what, why, where, when, and how to incorporate diode soft tissue lasers into your practice and dental hygiene program including guidance in the local rules pertaining to hygienists and laser treatment. It is designed help separate the facts from the fi ction about lasers and to give the attendees the knowledge and confi dence to include laser technology to enrich their patient care. Gregor Connell Wes Jankowski Dan Krueger Kelly Ogle COURSE M: Hail to the Power of the Purse: Women Are Not a Niche Market, They Are the Critical Market! Presented by Wes Jankowski Every practice knows that women make 90%+ of the healthcare decisions for their families, but very few practices have formal marketing initiatives, and systems and protocols in place specifi cally focused on serving this powerful demographic. You must understand how to uncover their expectations and buying motives, and to develop creative ways to connect. In this session, you will learn communication and networking techniques essential to reaching women, how to help them feel important and valued, and how to anticipate what they want and make a clear statement of how your product/service will add value to their lives. If you can connect with them, you ll gain loyal, returning customers (and their network of family and friends). COURSE N: Practical Solutions for Restorative Procedures from Start to Finish (plus a bonus segment of Cements - proper selection and techniques) Presented by Dan Krueger Scientifi c Affairs Manager 3M ESPE Dental Products Division/3M During the Restorative Procedure, there are many steps involved and considerations for choosing the best dental materials for optimal clinical results. From this lecture the attendee should expect to gain a better understanding of dental adhesives, composite materials and their options for use. At the end of this session, you will walk away with greater confi dence to achieve great natural looking results, better esthetics, increased patient satisfaction and reduced chair time. Key topics: Lining Materials Don t forget about this option... what are the advantages/benefi ts? Composites True nanocomposites maximizing esthetics without sacrifi cing strength. Posterior composites traditional vs. bulk fi ll composites... what s new on the horizon? Curing Lights Methods to optimize conversion.. important now more than ever! Finishing & Polishing Keeping it simple and getting great results. Adhesives Stick with the latest generation; Universal adhesive! COURSE O: Kelly D. Ogle, BSDH, MIOP, CHOP, CMPM - OSHA/HIPAA Specialist, DoctorsManagement Presented by Kelly Ogle Join Kelly for a light-hearted approach to the serious world of OSHA. Where safety of the employee is key. Learn the rights of the employee and the responsibilities of the employer; How to prepare for an OSHA inspection; and Determine the possible compliance defi ciencies in your offi ce that can occur and how to correct them by knowing what needs to be done in the fi rst place.

4 Dr. James Eike COURSE P: An Interactive Demonstration Utilizing Sirona 3D Technology Presented by Dr. James Eike This course is a hands on, interactive demonstration of actual cases diagnosed, developed and treatment planned using Sirona 3D technology. Patient 3D case studies will include: pathology, endo, perio, implantology with CEREC integration and Sirona surgical guides (including CEREC guides). Computers with full version of Sirona software will be available for participants to navigate through each case with Dr. Eike. Seating is limited to 10 doctors per session. Experience dentistry in the 21st century. BLS for Healthcare Provider CPR COURSE Q: CPR 7:15 a.m. to 8:15 a.m. COURSE R: CPR 12:00 p.m. to 1:00 p.m. (working lunch) Additional fee for this course see registration information. Presented by Advanced Professional Healthcare Education, LLC Join us for on-site, one-hour sessions for you to conveniently receive your CPR certifi cation, through the American Heart Association and current for two years. BLS covers: adult, child and infant CPR with AED use and practice. The only prerequisite is for you to complete an online portion prior to attending the conference. The certifi cate from the online portion will be collected by your instructor that day. Once you have registered we will contact you with the additional details to complete the online portion. Thursday, November 12, 2015 CEREC 4.4 UPDATE 5:30 p.m. - 6:00 p.m. Registration Questions: 6:00 p.m. - 8:30 p.m. Lecture Drew Gaffke at (begins promptly at 6:00) Dr. Pete Gardell COURSE S: CEREC 4.4 UPDATE Presented by Dr. Pete Gardell The release of CEREC 4.4 brings new refi nements to the current, robust system we utilize every day. The new look, fl exibility and effi ciency are all a new reality. We will explore all of these features, talk about the benefi ts and demonstrate how to maximize these benefi ts that will bring more effi ciency to your patient s CEREC visit. WELCOME RECEPTION Thursday, November 12 8:00 p.m. - 10:00 p.m. EVENT INFORMATION Bring Your Entire Team! Reserve early, space is limited. Date: Friday, November 13, 2015 Time: Exhibit Hall opens at 7:30 a.m. (continental breakfast included) Session I starts at 8:30 a.m. Session II starts at 1:00 p.m. (noon lunch included) Location: Grand Geneva Resort & Spa 7036 Grand Geneva Way Lake Geneva, WI Fee: $135 per doctor $60 per team member Additional $57 fee per person for CPR Course Includes Welcome Reception, continental breakfast, lunch and CE credits 3 CE credits will be given per class Room Block: Call Grand Geneva Resort Provide Patterson Dental Code: 7675y8 (registered attendees only) Blocks starting at $139 per night Rooms also available at Timber Ridge Lodge and Water Park located on the Grand Geneva Resort Grounds. Blocks starting at $139 (includes 4 water park passes) Room block granted based upon hotel availability (block price honored 11/12/15-11/15/15) * room block rate available until 10/13/15 Registration Online Register online at Reserve early, space is limited. (Registration due by 11/4/15. Late registration add $20. In the event of cancellation, two-week notification required for full tuition refund.) Questions? Please contact Meghan Koscak at or Meghan.Koscak@pattersondental.com Patterson Dental distributes products discussed in these seminars. Additional information is available upon request by calling Patterson Dental at

5 12th Annual Patterson Dental EDUCATIONDAY At the Grand Geneva Resort & Spa FRIDAY, NOVEMBER 13, 2015 Explore our Education Day in Lake Geneva while setting sail with today s trending topics in dentistry! BRING YOUR ENTIRE TEAM! Don t miss the Manufacturer Fair with over 40 vendor partners! Milwaukee Branch W237 N2878 Woodgate Road, Suite 4 Pewaukee, WI Patterson Dental Supply, Inc. All rights reserved. 16P0495 (8/15) FIRST-CLASS MAIL U.S. POSTAGE PAID PATTERSON

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